ALIGNE Kicks Off with Lioness Lucy Bronze as Stellar Brand Ambassador for SS24

March 5, 2024
John Dody

British fashion trailblazer ALIGNE has scored a goal in the style arena by announcing football sensation Lucy Bronze as its inaugural brand ambassador and the dazzling face of its Spring/Summer 2024 collection. Bronze, a key player in the Lionesses’ triumphant Euro 2022 campaign and a star at the prestigious Liga F club Barcelona, embodies the brand’s ethos of empowerment, excellence, and ethical fashion.

πŸŽ‰ A Match Made in Fashion Heaven: Led by the visionary Ginny Seymour, ALIGNE’s female-driven team is setting the stage for a revolution in responsible fashion that marries luxury with accessibility. The collaboration with Bronze, ahead of International Women’s Day, symbolizes a groundbreaking moment for ALIGNE, celebrating the synergy between high fashion and the world of women’s sports.

πŸ† Championing Female Excellence On and Off the Field: Bronze, acclaimed as one of the globe’s premier female footballers, brings her trailblazing spirit and style to ALIGNE’s SS24 campaign. “Lucy was the natural choice for our first brand ambassador,” said Seymour, emphasizing the brand’s commitment to highlighting female athletes’ achievements and influence beyond the sports domain.

As ALIGNE unveils this dynamic partnership with Lucy Bronze, the brand not only elevates its commitment to sustainable, high-quality fashion but also champions a new era of recognition for women in sports, bridging the gap between athleticism and elegance. This collaboration promises to inspire and empower, showcasing the unstoppable force of women supporting women.

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