{"id":50731,"date":"2026-09-13T05:04:00","date_gmt":"2026-09-13T05:04:00","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=50731"},"modified":"2026-09-13T05:04:11","modified_gmt":"2026-09-13T05:04:11","slug":"jayson-tatum-launches-jordan-tatum-5-with-jordan-brand","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/","title":{"rendered":"Jayson Tatum Launches Jordan Tatum 5 With Jordan Brand"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Boston Celtics superstar and NBA champion Jayson Tatum has officially introduced his fifth signature shoe, the Jordan Tatum 5, created with Jordan Brand under Nike. Designed around the core philosophy of control, the silhouette mirrors Tatum\u2019s poised playing style, deliberate footwork, and rhythm on the court.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@jumpman23\/video\/7683544734886923550\" data-video-id=\"7683544734886923550\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@jumpman23\" href=\"https:\/\/www.tiktok.com\/@jumpman23?refer=embed\">@jumpman23<\/a> <p>Lock In To Lift Off. Tatum 5 \u2018Sunrise\u2019 drops 10.15. <a title=\"jaysontatum\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/jaysontatum?refer=embed\">#JaysonTatum<\/a> <a title=\"tatum5\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/tatum5?refer=embed\">#Tatum5<\/a> <a title=\"basketball\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/basketball?refer=embed\">#Basketball<\/a> <\/p> <a target=\"_blank\" title=\"\u266c original sound - Jordan Brand\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7683745889936018207?refer=embed\">\u266c original sound &#8211; Jordan Brand<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The Tatum 5 introduces a lightweight dynamic utility midfoot strap that keeps the foot locked in without adding unnecessary bulk. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Underfoot, a 10-millimeter forefoot Air Zoom unit delivers fast energy return for explosive first steps. A molded midfoot wrap and reinforced heel counter provide balance through sharp cuts, while the outsole uses a durable herringbone traction pattern made with HART 2.0 rubber. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ballistic mesh vents and sidewall perforations keep the foot cool. Tatum\u2019s number 0 on the heel also receives a distinct makeover inspired by the Gateway Arch in his hometown of St. Louis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The silhouette arrives in China on September 24, 2026, before launching globally via Nike on October 15, 2026, priced between $125 and $130. Debut styles include &#8220;Sunrise,&#8221; which blends darker tones into bright pink and orange accents inspired by early Boston skies, and a darker purple &#8220;Sunset&#8221; pair. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A bronze &#8220;Laser&#8221; colorway featuring laser-etched graphics of his Celtics championship ring and career highlights will drop later.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tatum has been a signature cornerstone for Jordan Brand since signing in 2019 and launching the Tatum 1 in 2023. Earlier this year, he <a href=\"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-stars-in-back-to-zero-campaign-for-amica\/\" target=\"_blank\" rel=\"noreferrer noopener\">starred in the &#8220;Back to Zero&#8221; campaign for Amica<\/a> to document his rehab journey alongside insurance partner Amica.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meanwhile, Jordan Brand continues to scale its footprint beyond basketball across broader sports and culture. Earlier this year, <a href=\"https:\/\/bookingagentinfo.com\/news\/sean-mcvay-becomes-third-nfl-coach-to-join-jordan-brand\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sean McVay became the third NFL head coach<\/a> to join the Jumpman roster, while NBA superstar <a href=\"https:\/\/bookingagentinfo.com\/news\/luka-doncic-fronts-jordan-brand-the-one-european-tour-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">Luka Don\u010di\u0107 spearheaded \u201cThe One\u201d European tour<\/a> to connect with young athletes abroad..<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reaching a fifth signature sneaker places Jayson Tatum in rare territory among active NBA players. In a footwear landscape where many athlete sneaker lines fade after two or three models, Tatum&#8217;s sustained partnership with Jordan Brand proves strong consumer trust and commercial staying power.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shifting the design narrative to &#8220;control&#8221; reflects his evolution as a championship-tested leader who dictates the pace of the game.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Does hitting a fifth signature shoe cement Jayson Tatum as Jordan Brand\u2019s primary domestic basketball ambassador? Will recreational hoopers prefer the Tatum 5&#8217;s emphasis on control and containment over ultra-lightweight speed shoes?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Boston Celtics superstar and NBA champion Jayson Tatum has officially introduced his fifth signature shoe, the Jordan Tatum 5, created with Jordan Brand under Nike. Designed around the core philosophy of control, the silhouette mirrors Tatum\u2019s poised playing style, deliberate footwork, and rhythm on the court. The Tatum 5 introduces a lightweight dynamic utility midfoot [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27,11,24,175,15],"tags":[],"class_list":["post-50731","post","type-post","status-publish","format-standard","hentry","category-basketball","category-endorsements","category-fashion","category-product-collaborations","category-sports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jayson Tatum Launches Jordan Tatum 5 With Jordan Brand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jayson Tatum Launches Jordan Tatum 5 With Jordan Brand\" \/>\n<meta property=\"og:description\" content=\"Boston Celtics superstar and NBA champion Jayson Tatum has officially introduced his fifth signature shoe, the Jordan Tatum 5, created with Jordan Brand under Nike. Designed around the core philosophy of control, the silhouette mirrors Tatum\u2019s poised playing style, deliberate footwork, and rhythm on the court. The Tatum 5 introduces a lightweight dynamic utility midfoot [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-13T05:04:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-13T05:04:11+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jayson Tatum Launches Jordan Tatum 5 With Jordan Brand","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/","og_locale":"en_US","og_type":"article","og_title":"Jayson Tatum Launches Jordan Tatum 5 With Jordan Brand","og_description":"Boston Celtics superstar and NBA champion Jayson Tatum has officially introduced his fifth signature shoe, the Jordan Tatum 5, created with Jordan Brand under Nike. Designed around the core philosophy of control, the silhouette mirrors Tatum\u2019s poised playing style, deliberate footwork, and rhythm on the court. The Tatum 5 introduces a lightweight dynamic utility midfoot [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-09-13T05:04:00+00:00","article_modified_time":"2026-09-13T05:04:11+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Jayson Tatum Launches Jordan Tatum 5 With Jordan Brand","datePublished":"2026-09-13T05:04:00+00:00","dateModified":"2026-09-13T05:04:11+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/"},"wordCount":398,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"articleSection":["Basketball","Endorsement Deals","Fashion","Product Collaborations","Sports"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/","url":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/","name":"Jayson Tatum Launches Jordan Tatum 5 With Jordan Brand","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-09-13T05:04:00+00:00","dateModified":"2026-09-13T05:04:11+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/jayson-tatum-launches-jordan-tatum-5-with-jordan-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"Jayson Tatum Launches Jordan Tatum 5 With Jordan Brand"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. 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