{"id":48867,"date":"2026-08-17T09:57:40","date_gmt":"2026-08-17T09:57:40","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=48867"},"modified":"2026-08-17T09:58:02","modified_gmt":"2026-08-17T09:58:02","slug":"gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/","title":{"rendered":"Gunna, Lil Yachty, and More Team Up With Slawn for the Rolex Multiverse Collection"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Slawn is going big on Rolex again. The London-based, Lagos-born artist has unveiled &#8220;The Slawn x Rolex Multiverse,&#8221; a collection of 12 one-of-one custom Rolex watches, each built alongside a different collaborator spanning music, football, fashion, and nightlife.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The confirmed lineup includes rappers Gunna and Lil Yachty, footballers Ronaldinho and Mario Balotelli, Corteiz founder Clint419, Fuckthepopulation&#8217;s Zac FTP, Japanese designer Verdy, photographer Gabriel Moses, artist Cedric Christie, Miami hospitality figure <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/david-grutman\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">David Grutman<\/a>, and Nigerian skate collective Motherlan. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Two spots remain a mystery. Slawn broke the news on August 9 with his signature lo-fi, webcam-style teaser video. Because each piece is one-of-one, no two watches share a design, and they&#8217;ll roll out individually throughout August, with the full project site launching on August 18.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This builds on real momentum: Slawn&#8217;s 2024 hand-painted DateJust 41 run, capped at 10 pieces from his &#8220;Berlin&#8221; graffiti series, sold out in four minutes and now resells north of \u00a3150,000. Slawn also made history as the first Nigerian-born and youngest artist to design the BRIT Awards trophy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rolex rarely hands out traditional endorsement deals, leaning instead on long-term &#8220;Testimonee&#8221; relationships: <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/roger-federer\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Roger Federer<\/a> has repped the brand since 2001, and the crown added <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/leonardo-dicaprio\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Leonardo DiCaprio<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/news\/priyanka-chopra-jonas-named-global-brand-ambassador-for-rolex\/\" target=\"_blank\" rel=\"noreferrer noopener\">named Priyanka Chopra Jonas its global brand ambassador<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Watch-world crossovers are having a moment across music: <a href=\"https:\/\/bookingagentinfo.com\/news\/j-balvin-reunites-with-casio-for-limited-edition-crw001jb-9-ring-watch-collaboration\/\" target=\"_blank\" rel=\"noreferrer noopener\">J Balvin linked with Casio<\/a> on a limited-edition ring watch, while Raye <a href=\"https:\/\/bookingagentinfo.com\/news\/raye-teams-up-with-audemars-piguet-for-new-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">fronted a new Audemars Piguet campaign<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Gunna, this lands alongside his ongoing Wun World Tour behind 2025&#8217;s The Last Wun, with 2026 festival stops including Rolling Loud Australia and Reading Festival. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lil Yachty, fresh off a Thundercat feature on Distracted and booked for Eaux Claires and Corona Capital this year, continues stacking genre-crossing credits outside his 32-brand endorsement portfolio, which already spans Adidas Originals and Alexander Wang.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Slawn keeps proving that hand-painted chaos and Swiss precision aren&#8217;t natural enemies; they&#8217;re a formula. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By handing 12 different creative worlds a blank Rolex canvas instead of releasing one uniform &#8220;collab&#8221; piece, he&#8217;s turning a watch drop into a cultural mixtape, and the resale math from his 2024 run suggests collectors are already buying in before a single image drops.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> Does a one-of-one model make these watches more collectible than a standard limited-edition run or just harder to value? Could this open the door for Rolex to work more directly with music and streetwear figures going forward?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Slawn is going big on Rolex again. The London-based, Lagos-born artist has unveiled &#8220;The Slawn x Rolex Multiverse,&#8221; a collection of 12 one-of-one custom Rolex watches, each built alongside a different collaborator spanning music, football, fashion, and nightlife. The confirmed lineup includes rappers Gunna and Lil Yachty, footballers Ronaldinho and Mario Balotelli, Corteiz founder Clint419, [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22,11,24,23,21,18,175,26,15],"tags":[],"class_list":["post-48867","post","type-post","status-publish","format-standard","hentry","category-digital","category-endorsements","category-fashion","category-hip-hop","category-influencers","category-music","category-product-collaborations","category-soccer","category-sports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gunna, Lil Yachty, and More Team Up With Slawn for the Rolex Multiverse Collection<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gunna, Lil Yachty, and More Team Up With Slawn for the Rolex Multiverse Collection\" \/>\n<meta property=\"og:description\" content=\"Slawn is going big on Rolex again. The London-based, Lagos-born artist has unveiled &#8220;The Slawn x Rolex Multiverse,&#8221; a collection of 12 one-of-one custom Rolex watches, each built alongside a different collaborator spanning music, football, fashion, and nightlife. The confirmed lineup includes rappers Gunna and Lil Yachty, footballers Ronaldinho and Mario Balotelli, Corteiz founder Clint419, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-17T09:57:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-17T09:58:02+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Gunna, Lil Yachty, and More Team Up With Slawn for the Rolex Multiverse Collection","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/","og_locale":"en_US","og_type":"article","og_title":"Gunna, Lil Yachty, and More Team Up With Slawn for the Rolex Multiverse Collection","og_description":"Slawn is going big on Rolex again. The London-based, Lagos-born artist has unveiled &#8220;The Slawn x Rolex Multiverse,&#8221; a collection of 12 one-of-one custom Rolex watches, each built alongside a different collaborator spanning music, football, fashion, and nightlife. The confirmed lineup includes rappers Gunna and Lil Yachty, footballers Ronaldinho and Mario Balotelli, Corteiz founder Clint419, [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-08-17T09:57:40+00:00","article_modified_time":"2026-08-17T09:58:02+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Gunna, Lil Yachty, and More Team Up With Slawn for the Rolex Multiverse Collection","datePublished":"2026-08-17T09:57:40+00:00","dateModified":"2026-08-17T09:58:02+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/"},"wordCount":402,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"articleSection":["Digital","Endorsement Deals","Fashion","Hip-Hop","Influencers","Music","Product Collaborations","Soccer","Sports"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/","url":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/","name":"Gunna, Lil Yachty, and More Team Up With Slawn for the Rolex Multiverse Collection","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-08-17T09:57:40+00:00","dateModified":"2026-08-17T09:58:02+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/gunna-lil-yachty-and-more-team-up-with-slawn-for-the-rolex-multiverse-collection\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"Gunna, Lil Yachty, and More Team Up With Slawn for the Rolex Multiverse Collection"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. Timeyin specializes in celebrity news, entertainment coverage, and sports analysis, delivering engaging stories that capture the pulse of popular culture","sameAs":["https:\/\/x.com\/EvergreenWrites"],"url":"https:\/\/bookingagentinfo.com\/news\/author\/mammahtimeyingmail-com\/"}]}},"_links":{"self":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/48867","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/comments?post=48867"}],"version-history":[{"count":4,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/48867\/revisions"}],"predecessor-version":[{"id":48961,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/48867\/revisions\/48961"}],"wp:attachment":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/media?parent=48867"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/categories?post=48867"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/tags?post=48867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}