{"id":47273,"date":"2026-07-26T08:46:43","date_gmt":"2026-07-26T08:46:43","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=47273"},"modified":"2026-07-26T08:47:04","modified_gmt":"2026-07-26T08:47:04","slug":"olivia-rodrigo-teams-up-with-etsy-for-daisy-chain-fields-merch-collection","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/olivia-rodrigo-teams-up-with-etsy-for-daisy-chain-fields-merch-collection\/","title":{"rendered":"Olivia Rodrigo Teams Up With Etsy for Daisy Chain Fields Merch Collection"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Olivia Rodrigo is bringing her love of handmade craft to Etsy. The Grammy-winning singer-songwriter has partnered with the marketplace on the official Daisy Chain Fields Collection, a line of handmade merchandise co-designed with 10 female-owned Etsy shops. It&#8217;s Rodrigo&#8217;s first collaboration with Etsy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The lineup skips typical tour merch for personalized keepsakes: junk journal kits, embroidered patches, beaded daisy jewelry, flower crowns, temporary tattoos, hairpins, and custom playing cards. Rodrigo said the idea grew out of a music video for her song &#8220;the cure,&#8221; where she used all handmade props and sets.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Introducing Etsy x Olivia Rodrigo\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/hKckMbxtxPI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The partnership continues at the festival itself, where Etsy will host a Creative Village letting attendees meet participating sellers and personalize select products. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Daisy Chain Fields takes place on August 29 at Irvine&#8217;s Great Park, with proceeds benefiting the Daisy Chain Fields Fund, supporting groups including Baby2Baby and Planned Parenthood. The all-women lineup includes <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/chappell-roan\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Chappell Roan<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/iamdoechii\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Doechii<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/mitski-miyawaki\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mitski<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/garbage-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">Garbage<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/bikini-kill\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bikini Kill<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/santigold\/\" target=\"_blank\" rel=\"noreferrer noopener\">Santigold<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/katseye\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">KATSEYE<\/a>, and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/karen-o\/\" target=\"_blank\" rel=\"noreferrer noopener\">Karen O<\/a>, with <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/stevie-nicks\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stevie Nicks<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/sarah-mclachlan\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sarah McLachlan<\/a> as special guests.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Etsy deal caps a big year for Rodrigo, who released her third studio album, <em>You Seem Pretty Sad for a Girl So in Love<\/em>, in June. She&#8217;s also recently <a href=\"https:\/\/bookingagentinfo.com\/news\/olivia-rodrigo-partners-with-lego-for-music-inspired-collection\/\" target=\"_blank\" rel=\"noreferrer noopener\">teamed with LEGO on a music-inspired brick collection<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/news\/olivia-rodrigo-stars-in-lancome-summer-beauty-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">fronted a Lanc\u00f4me summer beauty campaign<\/a>. She kicks off her 86-date Unraveled Tour September 25 in Hartford, Connecticut.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Etsy, the tie-in follows a similar handmade merch push earlier this year with <a href=\"https:\/\/bookingagentinfo.com\/news\/laufey-pinkpantheress-willow-avalon-team-up-with-etsy-for-festival-shop-collaboration\/\" target=\"_blank\" rel=\"noreferrer noopener\">Laufey, PinkPantheress and Willow Avalon&#8217;s Festival Shop<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Etsy is doubling down on its &#8220;festival shop&#8221; playbook, turning merch tables into a spotlight for independent makers instead of another logo drop. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Rodrigo, tying the collection to a cause-driven festival fund shifts the merch conversation from souvenir to statement; fans aren&#8217;t just buying a keepsake, they&#8217;re buying into a cause.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Could handmade, seller-led collections become the new standard for festival merch, replacing mass-produced tour tees? Will Etsy&#8217;s Creative Village format get picked up by other festivals looking to build fan-maker connections?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Olivia Rodrigo is bringing her love of handmade craft to Etsy. The Grammy-winning singer-songwriter has partnered with the marketplace on the official Daisy Chain Fields Collection, a line of handmade merchandise co-designed with 10 female-owned Etsy shops. It&#8217;s Rodrigo&#8217;s first collaboration with Etsy. The lineup skips typical tour merch for personalized keepsakes: junk journal kits, [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,11,24,17,18,175],"tags":[],"class_list":["post-47273","post","type-post","status-publish","format-standard","hentry","category-campaigns","category-endorsements","category-fashion","category-film-tv","category-music","category-product-collaborations"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Olivia Rodrigo Teams Up With Etsy for Daisy Chain Fields Merch Collection<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/olivia-rodrigo-teams-up-with-etsy-for-daisy-chain-fields-merch-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Olivia Rodrigo Teams Up With Etsy for Daisy Chain Fields Merch Collection\" \/>\n<meta property=\"og:description\" content=\"Olivia Rodrigo is bringing her love of handmade craft to Etsy. The Grammy-winning singer-songwriter has partnered with the marketplace on the official Daisy Chain Fields Collection, a line of handmade merchandise co-designed with 10 female-owned Etsy shops. It&#8217;s Rodrigo&#8217;s first collaboration with Etsy. 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