{"id":46387,"date":"2026-07-11T08:09:45","date_gmt":"2026-07-11T08:09:45","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=46387"},"modified":"2026-07-11T08:09:58","modified_gmt":"2026-07-11T08:09:58","slug":"wendy-ortiz-stars-in-true-religion-pre-fall-campaign","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/wendy-ortiz-stars-in-true-religion-pre-fall-campaign\/","title":{"rendered":"Wendy Ortiz Stars in True Religion Pre-Fall Campaign"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">True Religion has named Wendy Ortiz, the Twitch and TikTok personality known online as wendolynortizz, the face of its new Pre-Fall Collection, pairing the brand&#8217;s denim heritage with a Y2K-inspired aesthetic. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ortiz&#8217;s confident style and growing cultural influence make her a natural fit for the collection&#8217;s youthful, elevated streetwear appeal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> In the campaign, she wears a Lace Jersey Top with a Bobbi Crystal Cargo Flap Baggy Jort, an Allover Print Butterfly Lace Long Sleeve Top, and a Logo Pleated Mini Dress, plus halter tops, baby tees, and signature denim, with looks that move from casual daytime styling to statement-making evening wear.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@truereligion\/video\/7660563911648808205\" data-video-id=\"7660563911648808205\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@truereligion\" href=\"https:\/\/www.tiktok.com\/@truereligion?refer=embed\">@truereligion<\/a> <p>When Wendy Ortiz wears new TRUE, everyone tunes in. \u200b  Shop her summer style guide on truereligion.com to find the ultimate Y2K-inspired outfit.  Think: flirty frills, baggy bliss, and shades of lace. \ud83e\udd8b\ud83d\udc9e <a title=\"truereligion\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/truereligion?refer=embed\">#truereligion<\/a> <a title=\"ownyourtrue\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/ownyourtrue?refer=embed\">#ownyourtrue<\/a> <a title=\"wendyortiz\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/wendyortiz?refer=embed\">#wendyortiz<\/a> <a title=\"summervibes\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/summervibes?refer=embed\">#summervibes<\/a> <a title=\"whatidwear\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/whatidwear?refer=embed\">#whatidwear<\/a> <\/p> <a target=\"_blank\" title=\"\u266c original sound - True Religion\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7660563962194348813?refer=embed\">\u266c original sound &#8211; True Religion<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This is Ortiz&#8217;s first known partnership with True Religion, and it lands during a bumpy stretch: PacSun recently pulled a World Cup sponsorship for Ortiz and her twin sister after online backlash tied to a group trip to Brazil. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The 22-year-old built her following alongside her twin sister on a shared YouTube channel before going solo on TikTok, where she&#8217;s grown to millions of followers, and has since become one of the top three most-watched English IRL channels on Twitch, earning a Best Breakout Streamer nomination at the 2025 Streamer Awards.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">True Religion has been on a campaign tear all year. Its Spring 2026 <a href=\"https:\/\/bookingagentinfo.com\/news\/megan-thee-stallion-and-key-glock-star-in-new-spring-campaign-for-true-religion\/\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;Make It True&#8221;<\/a> push reunited the brand with Megan Thee Stallion, joined this time by Memphis rapper Key Glock, while its <a href=\"https:\/\/bookingagentinfo.com\/news\/zara-larsson-stars-in-true-religion-true-summer-fashion-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;True Summer&#8221;<\/a> campaign was fronted by Zara Larsson. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">True Religion&#8217;s ambassador list has also included <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/ciara\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ciara<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/anitta\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Anitta<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/sexyy-red\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sexyy Red<\/a>, and creator-economy names like <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/jayda-wayda\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jayda Cheaves<\/a>, who <a href=\"https:\/\/bookingagentinfo.com\/news\/jayda-cheaves-signs-with-wme-for-representation\/\" target=\"_blank\" rel=\"noreferrer noopener\">just <\/a><a href=\"https:\/\/bookingagentinfo.com\/news\/jayda-cheaves-signs-with-wme-for-representation\/\">signed with WME<\/a> for representation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For a heritage denim label rebuilding its Gen Z relevance, betting on streamers alongside pop and hip-hop stars is a deliberate, multi-lane play.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">True Religion isn&#8217;t just chasing musicians and actors anymore; it&#8217;s building out a genuine streamer wing of its ambassador roster, and a reported multimillion-dollar Ortiz deal shows how much a Twitch\/TikTok following is now worth to a heritage denim brand. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But the timing is notable: this campaign drops just weeks after Ortiz lost a PacSun deal to public backlash, which makes True Religion&#8217;s bet feel less like a safe pick and more like a statement of confidence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Is True Religion deliberately building a talent pipeline that spans pop, hip-hop, and streaming, and what does that say about where fashion marketing is headed? Will Ortiz&#8217;s Twitch and TikTok audience convert into sales the way True Religion&#8217;s music-world partnerships reportedly have?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>True Religion has named Wendy Ortiz, the Twitch and TikTok personality known online as wendolynortizz, the face of its new Pre-Fall Collection, pairing the brand&#8217;s denim heritage with a Y2K-inspired aesthetic. Ortiz&#8217;s confident style and growing cultural influence make her a natural fit for the collection&#8217;s youthful, elevated streetwear appeal. In the campaign, she wears [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,22,11,24,21],"tags":[],"class_list":["post-46387","post","type-post","status-publish","format-standard","hentry","category-campaigns","category-digital","category-endorsements","category-fashion","category-influencers"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Wendy Ortiz Stars in True Religion Pre-Fall Campaign<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/wendy-ortiz-stars-in-true-religion-pre-fall-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wendy Ortiz Stars in True Religion Pre-Fall Campaign\" \/>\n<meta property=\"og:description\" content=\"True Religion has named Wendy Ortiz, the Twitch and TikTok personality known online as wendolynortizz, the face of its new Pre-Fall Collection, pairing the brand&#8217;s denim heritage with a Y2K-inspired aesthetic. 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