{"id":45611,"date":"2026-06-28T03:46:51","date_gmt":"2026-06-28T03:46:51","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=45611"},"modified":"2026-06-28T03:47:00","modified_gmt":"2026-06-28T03:47:00","slug":"huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/","title":{"rendered":"Huartan Signs With Primary Talent International (PTI) For Europe\/UK Representation"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">West Belfast collective Huartan, winners of the BBC Introducing NI Artist of the Year (2025) and the NI Music Prize Live Act of the Year (2024), have signed with Primary Talent International (PTI) for live music and touring representation across Europe and the UK. The deal is with PTI Partner Sally Dunstone.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The trio (Catriona N\u00ed Ghrib\u00edn, M\u00fal\u00fa, and producer Stiof\u00e1n \u00d3 Luachr\u00e1in) fuse traditional Gaeilge song with urgent, pulsating electronica, and have built one of the most distinctive live shows on the Irish and UK circuit, complete with masked dancers embodying pagan mythology.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Their self-titled debut album dropped in November 2025, and the band has wasted no time taking it on the road. Huartan appeared on the lineup for Skye Live 2026 in Portree, United Kingdom, and were announced as high-profile featured acts for Kelburn Garden Party 2026, where their work as BBC Introducing NI Artists of the Year was highlighted as a key selling point.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PTI has been on a sharp signing streak in 2026. In similar moves that signal the agency&#8217;s focus on rising independent acts, the agency recently welcomed <a href=\"https:\/\/bookingagentinfo.com\/news\/conrad-taylor-signs-with-primary-talent-international-for-europe-uk-representation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Conrad Taylor<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/news\/dead-pioneers-signs-with-primary-talent-international-for-europe-uk-representation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dead Pioneers<\/a> for Europe and UK representation, as well as <a href=\"https:\/\/bookingagentinfo.com\/news\/the-kairos-signs-with-primary-talent-international-for-representation\/\" target=\"_blank\" rel=\"noreferrer noopener\">The Kairos<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sally Dunstone joined PTI in March 2021, bringing a diverse roster that spans club to arena level. She has built artist careers from the ground up and is a strong champion of female artists and LGBTQI+ representation. Her current PTI roster includes <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/kelly-lee-owens\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kelly Lee Owens<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/kojaque\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kojaque<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/rina-sawayama\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rina Sawayama<\/a>, and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/serpentwithfeet\/\" target=\"_blank\" rel=\"noreferrer noopener\">serpentwithfeet<\/a>, among others.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This signing positions Huartan for a significant step up in the European festival circuit, backed by one of the UK&#8217;s most respected independent agencies.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is a significant moment for Huartan, not just a business deal, but a signal of where Irish traditional music is heading. Signing with PTI&#8217;s Sally Dunstone, who has a track record of scaling artists from intimate club shows to festival headliners, suggests Huartan&#8217;s European ambitions are serious. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Their immersive, pagan-inflected live show, complete with dancers and masked performers, is exactly the kind of spectacle that stands out on a crowded festival lineup. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This signing could open doors to major continental European bookings that would have been harder to secure independently.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Could Huartan&#8217;s tradtronica sound open up a new lane for Irish-language music on European festival stages? Could this signing accelerate interest in other Gaeltacht-connected artists looking to cross over to wider European audiences?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>West Belfast collective Huartan, winners of the BBC Introducing NI Artist of the Year (2025) and the NI Music Prize Live Act of the Year (2024), have signed with Primary Talent International (PTI) for live music and touring representation across Europe and the UK. The deal is with PTI Partner Sally Dunstone. The trio (Catriona [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[51,39,18,10],"tags":[],"class_list":["post-45611","post","type-post","status-publish","format-standard","hentry","category-agency-signing","category-electronic","category-music","category-new-signings"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Huartan Signs With Primary Talent International (PTI) For Europe\/UK Representation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Huartan Signs With Primary Talent International (PTI) For Europe\/UK Representation\" \/>\n<meta property=\"og:description\" content=\"West Belfast collective Huartan, winners of the BBC Introducing NI Artist of the Year (2025) and the NI Music Prize Live Act of the Year (2024), have signed with Primary Talent International (PTI) for live music and touring representation across Europe and the UK. The deal is with PTI Partner Sally Dunstone. The trio (Catriona [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-28T03:46:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-28T03:47:00+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Huartan Signs With Primary Talent International (PTI) For Europe\/UK Representation","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/","og_locale":"en_US","og_type":"article","og_title":"Huartan Signs With Primary Talent International (PTI) For Europe\/UK Representation","og_description":"West Belfast collective Huartan, winners of the BBC Introducing NI Artist of the Year (2025) and the NI Music Prize Live Act of the Year (2024), have signed with Primary Talent International (PTI) for live music and touring representation across Europe and the UK. The deal is with PTI Partner Sally Dunstone. The trio (Catriona [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-06-28T03:46:51+00:00","article_modified_time":"2026-06-28T03:47:00+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Huartan Signs With Primary Talent International (PTI) For Europe\/UK Representation","datePublished":"2026-06-28T03:46:51+00:00","dateModified":"2026-06-28T03:47:00+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/"},"wordCount":411,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"articleSection":["Agency Signing","Electronic","Music","New Signings"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/","url":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/","name":"Huartan Signs With Primary Talent International (PTI) For Europe\/UK Representation","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-06-28T03:46:51+00:00","dateModified":"2026-06-28T03:47:00+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/huartan-signs-with-primary-talent-international-pti-for-europe-uk-representation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"Huartan Signs With Primary Talent International (PTI) For Europe\/UK Representation"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. 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