{"id":45222,"date":"2026-06-22T15:47:22","date_gmt":"2026-06-22T15:47:22","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=45222"},"modified":"2026-06-22T15:47:32","modified_gmt":"2026-06-22T15:47:32","slug":"cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/","title":{"rendered":"Cole Palmer Teams Up With Gopuff for COLED Ice Brand Launch"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Cole Palmer and instant commerce giant Gopuff have teamed up to launch COLE&#8217;D, a new line of premium ice products, including what the brand is calling the world&#8217;s first electrolyte ice. The multi-year deal is live now, with all products available exclusively via the Gopuff app.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The line spans three SKUs, all made with purified, filtered water, designed to cover everything from athletic recovery to elevated watch parties. The football-shaped ice spheres, in particular, feel tailor-made for a summer of big games.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is Palmer&#8217;s first foray into product development, and he&#8217;s been involved from concept to packaging. The COLE&#8217;D name pulls directly from his trademarked &#8220;Cold Palmer&#8221; persona, a nickname born from the terraces that he&#8217;s now turning into a brand. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Cole&amp;apos;d by Gopuff &amp; Cole Palmer | The World&amp;apos;s First Electrolyte Ice\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/uQ1vpfDYEQ0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/bookingagentinfo.com\/news\/cole-palmer-named-football-brand-ambassador-for-coca-cola\/\" target=\"_blank\" rel=\"noreferrer noopener\">Palmer was recently named Coca-Cola&#8217;s football brand ambassador<\/a> in a multi-year deal, and earlier starred alongside <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/vinicius-junior\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Vin\u00edcius J\u00fanior<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/christian-pulisic\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Christian Pulisic<\/a> in <a href=\"https:\/\/bookingagentinfo.com\/news\/vinicius-junior-cole-palmer-and-christian-pulisic-star-in-rexona-fifa-world-cup-2026-film\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rexona&#8217;s FIFA World Cup 2026 global film<\/a>. Left out of England&#8217;s World Cup squad this summer, Palmer is using the downtime to build, and COLE&#8217;D is the first result.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Gopuff, this follows its athlete-brand playbook <a href=\"https:\/\/bookingagentinfo.com\/news\/tom-brady-partners-with-gopuff-to-launch-good-nut-organic-coconut-water-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">established with Tom Brady through Good Nut<\/a> and GOAT Gummies, further cementing the platform as a home for talent-driven consumer products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cole Palmer just turned a fan meme into a product line, and that&#8217;s not a small thing. The &#8220;Cold Palmer&#8221; celebration wasn&#8217;t manufactured by a marketing team; it came from the stands. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The fact that he trademarked it, built a logo around it, and is now putting it on a bag of ice is a masterclass in athlete brand-building that feels genuinely organic rather than forced.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The timing is smart too. With Palmer out of England&#8217;s World Cup squad and facing a quieter summer than most of his peers, COLE&#8217;D gives him a cultural presence this season regardless of what&#8217;s happening on the pitch. He&#8217;s not disappearing, he&#8217;s pivoting.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gopuff continues to carve out a very specific lane: not just a delivery app, but a platform that co-creates products with athletes. That&#8217;s a different value proposition from traditional retail, and it&#8217;s one that&#8217;s hard to replicate quickly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Can Palmer&#8217;s &#8220;Cold Palmer&#8221; persona sustain a full consumer brand, or does COLE&#8217;D&#8217;s appeal depend too heavily on his football form? Is Gopuff building the most athlete-friendly product platform in the game right now, and who&#8217;s next after Palmer and Brady?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cole Palmer and instant commerce giant Gopuff have teamed up to launch COLE&#8217;D, a new line of premium ice products, including what the brand is calling the world&#8217;s first electrolyte ice. The multi-year deal is live now, with all products available exclusively via the Gopuff app. The line spans three SKUs, all made with purified, [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,11,175,26,15],"tags":[],"class_list":["post-45222","post","type-post","status-publish","format-standard","hentry","category-campaigns","category-endorsements","category-product-collaborations","category-soccer","category-sports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cole Palmer Teams Up With Gopuff for COLED Ice Brand Launch<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cole Palmer Teams Up With Gopuff for COLED Ice Brand Launch\" \/>\n<meta property=\"og:description\" content=\"Cole Palmer and instant commerce giant Gopuff have teamed up to launch COLE&#8217;D, a new line of premium ice products, including what the brand is calling the world&#8217;s first electrolyte ice. The multi-year deal is live now, with all products available exclusively via the Gopuff app. The line spans three SKUs, all made with purified, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-22T15:47:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-22T15:47:32+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cole Palmer Teams Up With Gopuff for COLED Ice Brand Launch","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/","og_locale":"en_US","og_type":"article","og_title":"Cole Palmer Teams Up With Gopuff for COLED Ice Brand Launch","og_description":"Cole Palmer and instant commerce giant Gopuff have teamed up to launch COLE&#8217;D, a new line of premium ice products, including what the brand is calling the world&#8217;s first electrolyte ice. The multi-year deal is live now, with all products available exclusively via the Gopuff app. The line spans three SKUs, all made with purified, [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-06-22T15:47:22+00:00","article_modified_time":"2026-06-22T15:47:32+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Cole Palmer Teams Up With Gopuff for COLED Ice Brand Launch","datePublished":"2026-06-22T15:47:22+00:00","dateModified":"2026-06-22T15:47:32+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/"},"wordCount":434,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"articleSection":["Campaigns","Endorsement Deals","Product Collaborations","Soccer","Sports"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/","url":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/","name":"Cole Palmer Teams Up With Gopuff for COLED Ice Brand Launch","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-06-22T15:47:22+00:00","dateModified":"2026-06-22T15:47:32+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/cole-palmer-teams-up-with-gopuff-for-coled-ice-brand-launch\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"Cole Palmer Teams Up With Gopuff for COLED Ice Brand Launch"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. Timeyin specializes in celebrity news, entertainment coverage, and sports analysis, delivering engaging stories that capture the pulse of popular culture","sameAs":["https:\/\/x.com\/EvergreenWrites"],"url":"https:\/\/bookingagentinfo.com\/news\/author\/mammahtimeyingmail-com\/"}]}},"_links":{"self":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/45222","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/comments?post=45222"}],"version-history":[{"count":3,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/45222\/revisions"}],"predecessor-version":[{"id":45225,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/45222\/revisions\/45225"}],"wp:attachment":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/media?parent=45222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/categories?post=45222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/tags?post=45222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}