{"id":43950,"date":"2026-06-01T19:54:28","date_gmt":"2026-06-01T19:54:28","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=43950"},"modified":"2026-06-01T19:54:39","modified_gmt":"2026-06-01T19:54:39","slug":"kendall-jenner-named-first-ever-global-brand-ambassador-for-anua","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/","title":{"rendered":"Kendall Jenner Named First-Ever Global Brand Ambassador for ANUA"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">ANUA, the Korean skincare brand that crossed $500 million in global retail sales in 2025, has named Kendall Jenner its first-ever global brand ambassador. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The announcement, made June 1, 2026, comes with a worldwide campaign spotlighting ANUA&#8217;s PDRN Collagen Glow Facial Serum Spray, a product Jenner says is already part of her daily routine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;I first discovered the double cleanser, and it has changed my skin. I also love their Azelaic green serum and PDRN which gives me a dewy glow,&#8221; Jenner said.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@anua_global\/video\/7646402814205250837\" data-video-id=\"7646402814205250837\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@anua_global\" href=\"https:\/\/www.tiktok.com\/@anua_global?refer=embed\">@anua_global<\/a> <p>It\u2019s official. Our first global ambassador \ud83e\udd0d Kendall Jenner x Anua. We\u2019re just getting started\u2728 <a title=\"anua\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/anua?refer=embed\">#Anua<\/a> <a title=\"anuaglobal\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/anuaglobal?refer=embed\">#AnuaGlobal<\/a> <a title=\"kendalljenner\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/kendalljenner?refer=embed\">#KendallJenner<\/a><\/p> <a target=\"_blank\" title=\"\u266c original sound - anua_global - anua_global\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-anuaglobal-7646402840826530578?refer=embed\">\u266c original sound &#8211; anua_global &#8211; anua_global<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The deal is a multi-year partnership covering global campaigns and product launches. A &#8220;Dew On The Go&#8221; pop-up experience in SoHo, New York runs June 6\u20137, giving fans a firsthand look at the products behind Jenner&#8217;s skin routine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Jenner, this adds to a busy 2026 on the brand front. She recently <a href=\"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-simone-ashley-star-in-loreal-paris-oscars-night-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">starred in a recent L\u2019Or\u00e9al Paris\u2019 Oscars-Night campaign<\/a> alongside <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/simone-ashley\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Simone Ashley<\/a>. This is her first partnership with ANUA.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For ANUA, the pivot to high-profile Western celebrity faces is deliberate. The brand, which was TikTok Shop&#8217;s number one beauty brand by revenue in 2024 and is sold in over 20,000 U.S. retail doors, is clearly building for a mainstream global audience, not just skincare devotees.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ANUA spent years winning without celebrity faces: TikTok virality, clean formulas, and word-of-mouth did the heavy lifting. But crossing $500M in revenue changes the brief. Now they&#8217;re playing a different game, and Kendall Jenner is the most recognizable beauty face they could have signed for Western markets.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What makes this partnership interesting isn&#8217;t just the star power, it&#8217;s the timing. ANUA already named <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/bae-suzy\/\">Bae Suzy<\/a> as a global ambassador just weeks ago, anchoring the K-beauty core. Jenner covers the Western consumer. Two faces, two audiences, one aggressive push for global dominance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jenner&#8217;s &#8220;effortless, minimal skincare&#8221; reputation is a genuine fit for ANUA&#8217;s brand identity. This isn&#8217;t a celebrity slapping their name on a product, she&#8217;s been using the double cleanser and PDRN spray in her routine, which makes the storytelling easier to sell.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With ANUA running two high-profile global ambassador campaigns within weeks of each other, is the brand spreading its marketing message too thin or smartly targeting distinct audiences? Could this partnership signal a broader trend of K-beauty brands fast-tracking into luxury lifestyle positioning through Western celebrity deals?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ANUA, the Korean skincare brand that crossed $500 million in global retail sales in 2025, has named Kendall Jenner its first-ever global brand ambassador. The announcement, made June 1, 2026, comes with a worldwide campaign spotlighting ANUA&#8217;s PDRN Collagen Glow Facial Serum Spray, a product Jenner says is already part of her daily routine. &#8220;I [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25,12,11,17],"tags":[],"class_list":["post-43950","post","type-post","status-publish","format-standard","hentry","category-beauty","category-brand-ambassador","category-endorsements","category-film-tv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kendall Jenner Named First-Ever Global Brand Ambassador for ANUA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kendall Jenner Named First-Ever Global Brand Ambassador for ANUA\" \/>\n<meta property=\"og:description\" content=\"ANUA, the Korean skincare brand that crossed $500 million in global retail sales in 2025, has named Kendall Jenner its first-ever global brand ambassador. The announcement, made June 1, 2026, comes with a worldwide campaign spotlighting ANUA&#8217;s PDRN Collagen Glow Facial Serum Spray, a product Jenner says is already part of her daily routine. &#8220;I [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-01T19:54:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-01T19:54:39+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Kendall Jenner Named First-Ever Global Brand Ambassador for ANUA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/","og_locale":"en_US","og_type":"article","og_title":"Kendall Jenner Named First-Ever Global Brand Ambassador for ANUA","og_description":"ANUA, the Korean skincare brand that crossed $500 million in global retail sales in 2025, has named Kendall Jenner its first-ever global brand ambassador. The announcement, made June 1, 2026, comes with a worldwide campaign spotlighting ANUA&#8217;s PDRN Collagen Glow Facial Serum Spray, a product Jenner says is already part of her daily routine. &#8220;I [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-06-01T19:54:28+00:00","article_modified_time":"2026-06-01T19:54:39+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Kendall Jenner Named First-Ever Global Brand Ambassador for ANUA","datePublished":"2026-06-01T19:54:28+00:00","dateModified":"2026-06-01T19:54:39+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/"},"wordCount":400,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"articleSection":["Beauty","Brand Ambassador","Endorsement Deals","Film\/TV"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/","url":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/","name":"Kendall Jenner Named First-Ever Global Brand Ambassador for ANUA","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-06-01T19:54:28+00:00","dateModified":"2026-06-01T19:54:39+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/kendall-jenner-named-first-ever-global-brand-ambassador-for-anua\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"Kendall Jenner Named First-Ever Global Brand Ambassador for ANUA"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. 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