{"id":43378,"date":"2026-05-23T11:03:03","date_gmt":"2026-05-23T11:03:03","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=43378"},"modified":"2026-05-23T11:03:17","modified_gmt":"2026-05-23T11:03:17","slug":"nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/","title":{"rendered":"Nikki Bella Named Chief Margarita Officer for Madam Paleta Tequila Investment Campaign"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Nikki Bella, aka Nikki Garcia, has a new title, and it&#8217;s not in wrestling. On May 21, 2026, the WWE Hall of Famer officially joined Madam Paleta Tequila as investor and Chief Margarita Officer, her first equity deal in spirits.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Born Stephanie Garcia-Colace, Bella spent years searching for a tequila brand that reflected her Mexican heritage and commitment to clean, 100% Blue Weber agave quality. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Women-founded by Karla Flores, Natasha Feiger, Anna Dement, and Gabrielle Lewis, Madam Paleta was built on authenticity, heritage, and fearless innovation. The brand proved that premium, flavor-infused tequila can honor tradition while driving the future of the category. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Available in Texas and shipping to 32 states via ReserveBar at ~$30 a bottle, this is Madam Paleta&#8217;s first major celebrity partnership since its 2023 launch.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bella&#8217;s signature move: a skinny margarita with Madam Paleta Tamarind. Beyond the ring, she also co-owns Belle Radici wine and Birdiebee clothing. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On the WWE front, she and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/brie-bella\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Brie Bella<\/a> are mid-way through a final two-year run together, though Nikki is currently rehabbing an ankle injury suffered during a SmackDown tag team match. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The WWE-to-brand-deal pipeline is alive and well. Just as <a href=\"https:\/\/bookingagentinfo.com\/news\/ronda-rousey-named-global-brand-ambassador-for-castrol\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ronda Rousey landed a Global Brand Ambassador role with Castrol<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/news\/john-cena-partners-with-chime-for-u-cant-fee-me-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">John Cena teamed with Chime Financial for his &#8220;U Can&#8217;t Fee Me&#8221; campaign<\/a>, Bella is turning personal story into equity-backed business, and this time, the culture and the commerce are one.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This isn&#8217;t a typical celebrity endorsement. Nikki Bella is an <em>investor<\/em>, which signals a deeper long-term bet on Madam Paleta&#8217;s growth trajectory. That&#8217;s a meaningful distinction. Equity deals mean Bella wins only if the brand wins, which gives her every incentive to show up authentically rather than just post and collect. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For a brand that hadn&#8217;t previously attached a celebrity name, Bella&#8217;s profile (WWE Hall of Famer, reality TV icon, Latina entrepreneur) is a significant visibility leap that could accelerate their push beyond Texas into national retail.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The timing is also interesting. Tequila is the fastest-growing spirit in the U.S., and flavored tequila is still a category many premium brands have been reluctant to enter seriously. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Madam Paleta&#8217;s &#8220;Best in Class&#8221; win at the San Francisco World Spirits Competition already separated it from the pack. Adding Bella&#8217;s cultural credibility and fanbase could help them scale where many challenger spirits brands stall: converting awareness into shelf space.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Will Bella&#8217;s equity stake and &#8220;Chief Margarita Officer&#8221; title translate into real market share growth, or will Madam Paleta remain a regional Texas brand despite the celebrity boost? Could this partnership evolve into Bella eventually launching a fully co-owned brand, similar to how other athletes have moved from investor to founder in the spirits space?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nikki Bella, aka Nikki Garcia, has a new title, and it&#8217;s not in wrestling. On May 21, 2026, the WWE Hall of Famer officially joined Madam Paleta Tequila as investor and Chief Margarita Officer, her first equity deal in spirits. Born Stephanie Garcia-Colace, Bella spent years searching for a tequila brand that reflected her Mexican [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[48,12,11,17,13],"tags":[],"class_list":["post-43378","post","type-post","status-publish","format-standard","hentry","category-alcohol","category-brand-ambassador","category-endorsements","category-film-tv","category-investments"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nikki Bella Named Chief Margarita Officer for Madam Paleta Tequila Investment Campaign<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nikki Bella Named Chief Margarita Officer for Madam Paleta Tequila Investment Campaign\" \/>\n<meta property=\"og:description\" content=\"Nikki Bella, aka Nikki Garcia, has a new title, and it&#8217;s not in wrestling. On May 21, 2026, the WWE Hall of Famer officially joined Madam Paleta Tequila as investor and Chief Margarita Officer, her first equity deal in spirits. Born Stephanie Garcia-Colace, Bella spent years searching for a tequila brand that reflected her Mexican [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-23T11:03:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-23T11:03:17+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nikki Bella Named Chief Margarita Officer for Madam Paleta Tequila Investment Campaign","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/","og_locale":"en_US","og_type":"article","og_title":"Nikki Bella Named Chief Margarita Officer for Madam Paleta Tequila Investment Campaign","og_description":"Nikki Bella, aka Nikki Garcia, has a new title, and it&#8217;s not in wrestling. On May 21, 2026, the WWE Hall of Famer officially joined Madam Paleta Tequila as investor and Chief Margarita Officer, her first equity deal in spirits. Born Stephanie Garcia-Colace, Bella spent years searching for a tequila brand that reflected her Mexican [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-05-23T11:03:03+00:00","article_modified_time":"2026-05-23T11:03:17+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Nikki Bella Named Chief Margarita Officer for Madam Paleta Tequila Investment Campaign","datePublished":"2026-05-23T11:03:03+00:00","dateModified":"2026-05-23T11:03:17+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/"},"wordCount":464,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"articleSection":["Alcohol","Brand Ambassador","Endorsement Deals","Film\/TV","Investments"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/","url":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/","name":"Nikki Bella Named Chief Margarita Officer for Madam Paleta Tequila Investment Campaign","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-05-23T11:03:03+00:00","dateModified":"2026-05-23T11:03:17+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/nikki-bella-named-chief-margarita-officer-for-madam-paleta-tequila-investment-campaign\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"Nikki Bella Named Chief Margarita Officer for Madam Paleta Tequila Investment Campaign"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. Timeyin specializes in celebrity news, entertainment coverage, and sports analysis, delivering engaging stories that capture the pulse of popular culture","sameAs":["https:\/\/x.com\/EvergreenWrites"],"url":"https:\/\/bookingagentinfo.com\/news\/author\/mammahtimeyingmail-com\/"}]}},"_links":{"self":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/43378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/comments?post=43378"}],"version-history":[{"count":4,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/43378\/revisions"}],"predecessor-version":[{"id":43382,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/posts\/43378\/revisions\/43382"}],"wp:attachment":[{"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/media?parent=43378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/categories?post=43378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bookingagentinfo.com\/news\/wp-json\/wp\/v2\/tags?post=43378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}