{"id":43368,"date":"2026-05-23T09:37:33","date_gmt":"2026-05-23T09:37:33","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=43368"},"modified":"2026-05-23T09:38:11","modified_gmt":"2026-05-23T09:38:11","slug":"lionel-messi-and-ronnie-fieg-team-up-with-adidas-football-for-world-cup-jersey-collection","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/lionel-messi-and-ronnie-fieg-team-up-with-adidas-football-for-world-cup-jersey-collection\/","title":{"rendered":"Lionel Messi and Ronnie Fieg Team Up With Adidas Football for World Cup Jersey Collection"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Lionel Messi and streetwear titan Ronnie Fieg have teamed up with Adidas Football for a World Cup jersey collection that is shaping up to be one of the biggest fashion-meets-football drops of 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Given that the 2026 World Cup will in all likelihood be Messi&#8217;s final tournament as a player, the Three Stripes are going all out to honor their greatest player of all time. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@kith\/video\/7642701939909741854\" data-video-id=\"7642701939909741854\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@kith\" href=\"https:\/\/www.tiktok.com\/@kith?refer=embed\">@kith<\/a> <p>Kith &#038; Messi for adidas Football. Coming soon.  @adidas <\/p> <a target=\"_blank\" title=\"\u266c original sound - Kith\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7642702004426427166?refer=embed\">\u266c original sound &#8211; Kith<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Fieg and Kith are no strangers to the beautiful game, over the years, they&#8217;ve launched a number of collections with Adidas Football, tapping the likes of <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/ricardo-kaka\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kak\u00e1<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/paul-pogba\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Paul Pogba<\/a>, and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/paulo-dybala\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Paulo Dybala<\/a> to help model designs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A project with Kith, which has a presence in Miami where Messi&#8217;s Inter Miami is based, helps commemorate the 38-year-old with a fashion-friendly spin. Beyond the Argentina-inspired remake jersey, Fieg also reveals three additional bespoke shirts in dark navy, off-white\/cream, and black.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Messi, this adds to a red-hot 2026. He recently partnered with <a href=\"https:\/\/bookingagentinfo.com\/news\/lionel-messi-teams-up-with-lowes-for-epically-more-messi-summer-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">Lowe&#8217;s for their &#8220;Epically More Messi&#8221; summer campaign<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/news\/lionel-messi-partners-with-duracell-for-built-different-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">linked up with Duracell for their &#8220;Built Different&#8221; World Cup push<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">His lifelong Adidas deal, signed in 2017, earns him approximately $25 million annually, and this Kith collab deepens that bond heading into what is widely expected to be his final World Cup.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On the Adidas side, the brand is pulling no punches for 2026. Their five-minute cinematic film <em>Backyard Legends<\/em> stars <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/timothee-chalamet\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Timoth\u00e9e Chalamet<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/lionel-messi\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Messi<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/bad-bunny\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bad Bunny<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/jude-bellingham\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jude Bellingham<\/a>, and seven other athletes and musicians, the brand&#8217;s largest celebrity ensemble in campaign history.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This isn&#8217;t just a jersey drop, it&#8217;s a sendoff. Adidas is treating Messi&#8217;s likely final World Cup the way Nike treated Michael Jordan&#8217;s last season: go big, go emotional, leave nothing on the table. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bringing in Ronnie Fieg, whose Kith brand bridges elite streetwear and sport, gives the collection cultural currency that goes way beyond football fans. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Argentina 2006 remake is a masterstroke: it ties the beginning of Messi&#8217;s World Cup journey to its probable ending, making every piece feel like a collectible artifact.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The fact that Messi was co-designer, not just a face, signals that this collection carries real creative weight, not just a licensing play.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With this likely being Messi&#8217;s last World Cup, could this collection become one of the most valuable football collectibles of the decade? Does Kith&#8217;s streetwear credibility attract a new, fashion-first audience to Adidas Football that traditional sports marketing can&#8217;t reach?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lionel Messi and streetwear titan Ronnie Fieg have teamed up with Adidas Football for a World Cup jersey collection that is shaping up to be one of the biggest fashion-meets-football drops of 2026. Given that the 2026 World Cup will in all likelihood be Messi&#8217;s final tournament as a player, the Three Stripes are going [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,22,11,24,175,26,15],"tags":[],"class_list":["post-43368","post","type-post","status-publish","format-standard","hentry","category-campaigns","category-digital","category-endorsements","category-fashion","category-product-collaborations","category-soccer","category-sports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lionel Messi and Ronnie Fieg Team Up With Adidas Football for World Cup Jersey Collection<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/lionel-messi-and-ronnie-fieg-team-up-with-adidas-football-for-world-cup-jersey-collection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lionel Messi and Ronnie Fieg Team Up With Adidas Football for World Cup Jersey Collection\" \/>\n<meta property=\"og:description\" content=\"Lionel Messi and streetwear titan Ronnie Fieg have teamed up with Adidas Football for a World Cup jersey collection that is shaping up to be one of the biggest fashion-meets-football drops of 2026. 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Given that the 2026 World Cup will in all likelihood be Messi&#8217;s final tournament as a player, the Three Stripes are going [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/lionel-messi-and-ronnie-fieg-team-up-with-adidas-football-for-world-cup-jersey-collection\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-05-23T09:37:33+00:00","article_modified_time":"2026-05-23T09:38:11+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 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