{"id":41863,"date":"2026-04-28T15:16:22","date_gmt":"2026-04-28T15:16:22","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=41863"},"modified":"2026-04-28T15:29:29","modified_gmt":"2026-04-28T15:29:29","slug":"jisoo-anya-taylor-joy-willow-smith-star-in-new-beauty-campaign-for-dior","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/jisoo-anya-taylor-joy-willow-smith-star-in-new-beauty-campaign-for-dior\/","title":{"rendered":"Jisoo, Anya Taylor-Joy &#038; Willow Smith Star In New Beauty Campaign For Dior"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Jisoo, Anya Taylor-Joy, and Willow Smith are the faces of Dior Beauty&#8217;s newest launch, the Dior Addict Glass Lipstick, unveiled in April 2026. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The hybrid formula delivers both intense color and a glossy finish, with Dior Makeup&#8217;s creative and image director Peter Philips calling it &#8220;a flirt between a lipstick, a balm and a gloss.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The trio has been Dior Addict ambassadors since late 2025, fronting the Rosy Glow, Peachy Glow, and Purple Glow fragrances, each brought to life by Dior&#8217;s Perfume Creation Director Francis Kurkdjian, alongside the Lip Glow Oil. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"DIOR ADDICT - LIP GLOW OIL\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/On3Qj9zylEM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This kind of luxury beauty ambassador play mirrors deals like <a href=\"https:\/\/bookingagentinfo.com\/news\/dua-lipa-partners-with-ysl-beauty-for-loveshine-nude-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dua Lipa&#8217;s partnership with YSL Beauty for the Loveshine Nude campaign<\/a>, where star power is used to anchor a full product line, not just a single item.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jisoo&#8217;s relationship with Dior goes back to 2019, when she became a local Dior Beauty ambassador, before being elevated to global ambassador in 2021. Outside Dior, she currently also represents Tommy Hilfiger as a global ambassador and was part of Pok\u00e9mon&#8217;s Super Bowl LX 30th anniversary campaign. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On the career front, Jisoo just won the prestigious Madame Figaro Rising Star Award at the Canneseries 2026 International Festival, fresh off her Netflix series <em>Boyfriend on Demand<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Much like <a href=\"https:\/\/bookingagentinfo.com\/news\/jennie-teams-up-with-beats-for-onyx-black-solo-4-special-edition-release\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jennie&#8217;s Beats collaboration for the Onyx Black Solo 4 special edition<\/a> spotlighted the commercial pull of K-pop stars in lifestyle brand deals, Jisoo&#8217;s ongoing Dior partnership proves the same formula, credibility plus cultural reach equals real commercial impact.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Anya Taylor-Joy has Apple TV+&#8217;s <em>Lucky<\/em> dropping July 15, 2026, and wraps up the year with <em>Dune: Part Three<\/em> on December 18, 2026. Willow Smith dropped her seventh studio album <em>Petal Rock Black<\/em>, a self-produced experimental jazz-fusion project, on February 17, 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dior has been on a major ambassador expansion in 2026, naming ten new ambassadors in the first seven weeks of the year alone, including <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/lakeith-stanfield\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">LaKeith Stanfield<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/josh-oconnor\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Josh O&#8217;Connor<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/drew-starkey\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Drew Starkey<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/taylor-russell\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Taylor Russell<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/florence-hunt\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Florence Hunt<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/sophie-wilde\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sophie Wilde<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/mike-faist\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mike Faist<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/sam-nivola\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sam Nivola<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/ever-anderson\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ever Anderson<\/a>, and Will Price.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This campaign is a masterclass in modern luxury beauty branding: three women from completely different worlds (K-pop, Hollywood cinema, alt music) united under one lipstick launch. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dior didn&#8217;t select three versions of the same influence, it selected three different entry points into the brand: film, K-pop, and music-driven fashion. Together, they create a multidimensional portrait of Dior Addict that is glamorous, global, and grounded in individuality.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The fact that all three are already Dior Addict ambassadors from the December 2025 fragrance launch means this isn&#8217;t a one-off deal, it&#8217;s a multi-product, long-game strategy. Dior is clearly building a sustained ecosystem around these three faces, not just one campaign cycle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Willow Smith also brought a sharp personal note to the campaign&#8217;s ethos, saying: &#8220;Being a woman of color&#8230; when I walk into a space, that in itself is almost me being like, &#8216;This is also beautiful.'&#8221; That kind of authenticity is exactly what moves product and builds brand loyalty in 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With Dior naming 10+ new ambassadors in just the first weeks of 2026, is the brand diluting its ambassador value, or is this a bold, deliberate move to dominate cultural space?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jisoo, Anya Taylor-Joy, and Willow Smith are the faces of Dior Beauty&#8217;s newest launch, the Dior Addict Glass Lipstick, unveiled in April 2026. The hybrid formula delivers both intense color and a glossy finish, with Dior Makeup&#8217;s creative and image director Peter Philips calling it &#8220;a flirt between a lipstick, a balm and a gloss.&#8221; [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12,14,11,17,18],"tags":[],"class_list":["post-41863","post","type-post","status-publish","format-standard","hentry","category-brand-ambassador","category-campaigns","category-endorsements","category-film-tv","category-music"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jisoo, Anya Taylor-Joy &amp; Willow Smith Star In New Beauty Campaign For Dior<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/jisoo-anya-taylor-joy-willow-smith-star-in-new-beauty-campaign-for-dior\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jisoo, Anya Taylor-Joy &amp; Willow Smith Star In New Beauty Campaign For Dior\" \/>\n<meta property=\"og:description\" content=\"Jisoo, Anya Taylor-Joy, and Willow Smith are the faces of Dior Beauty&#8217;s newest launch, the Dior Addict Glass Lipstick, unveiled in April 2026. The hybrid formula delivers both intense color and a glossy finish, with Dior Makeup&#8217;s creative and image director Peter Philips calling it &#8220;a flirt between a lipstick, a balm and a gloss.&#8221; [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/jisoo-anya-taylor-joy-willow-smith-star-in-new-beauty-campaign-for-dior\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-28T15:16:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-28T15:29:29+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jisoo, Anya Taylor-Joy & Willow Smith Star In New Beauty Campaign For Dior","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/jisoo-anya-taylor-joy-willow-smith-star-in-new-beauty-campaign-for-dior\/","og_locale":"en_US","og_type":"article","og_title":"Jisoo, Anya Taylor-Joy & Willow Smith Star In New Beauty Campaign For Dior","og_description":"Jisoo, Anya Taylor-Joy, and Willow Smith are the faces of Dior Beauty&#8217;s newest launch, the Dior Addict Glass Lipstick, unveiled in April 2026. The hybrid formula delivers both intense color and a glossy finish, with Dior Makeup&#8217;s creative and image director Peter Philips calling it &#8220;a flirt between a lipstick, a balm and a gloss.&#8221; [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/jisoo-anya-taylor-joy-willow-smith-star-in-new-beauty-campaign-for-dior\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-04-28T15:16:22+00:00","article_modified_time":"2026-04-28T15:29:29+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/jisoo-anya-taylor-joy-willow-smith-star-in-new-beauty-campaign-for-dior\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/jisoo-anya-taylor-joy-willow-smith-star-in-new-beauty-campaign-for-dior\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Jisoo, Anya Taylor-Joy &#038; 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