{"id":41771,"date":"2026-04-26T15:22:29","date_gmt":"2026-04-26T15:22:29","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=41771"},"modified":"2026-04-26T15:22:39","modified_gmt":"2026-04-26T15:22:39","slug":"agustina-palma-signs-with-buchwald-for-us-representation","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/","title":{"rendered":"Agustina Palma Signs With Buchwald For US Representation"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Agustina Palma has signed with Buchwald for Brand Partnerships representation. Agents Roc\u00edo Meza and Max Nagler, the agency&#8217;s VP of Branding &amp; Digital, will oversee her partnerships business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Argentine actress, singer, and content creator built her name through back-to-back Disney Channel Latin America lead roles, playing Martina Markinson in <em>Once (O11CE)<\/em> (2017\u20132018) and Celeste Quinteros in <em>Bia<\/em> (2019\u20132020). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">More recently, she appeared in Bad Bunny&#8217;s cinematic music video <em>No Me Quiero Casar<\/em>, a high-profile project that widened her U.S. audience ahead of the reggaet\u00f3n star&#8217;s headline Super Bowl LX performance in February 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">She also attended the Hollywood premiere of the upcoming <em>Wuthering Heights<\/em> adaptation in January 2026 and released her debut solo single <em>&#8220;Mujer Valiente&#8221;<\/em> in July 2025.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Palma continues with Bel\u00e9n &amp; Pilac\u00e9s and Spellbound Entertainment for management on both sides of the Atlantic, reflecting her base across Los Angeles, Miami, and Madrid.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The deal comes as Buchwald is actively expanding its Latin talent profile. Just last week, the agency <a href=\"https:\/\/bookingagentinfo.com\/news\/ana-de-la-reguera-signs-with-buchwald-for-representation\/\" target=\"_blank\" rel=\"noreferrer noopener\">signed Mexican actress Ana de la Reguera for Film\/TV theatrical representation<\/a>, and earlier in 2026, Latina actress <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/dania-ramirez\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dania Ramirez<\/a> also joined the agency&#8217;s roster.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is a smart, well-timed move. Palma isn&#8217;t just an actress with a solid Disney r\u00e9sum\u00e9, she&#8217;s a multilingual content creator with an audience spread across Latin America, the U.S., and Spain. That geography alone makes her a compelling fit for brands looking to reach Hispanic consumers across multiple markets at once.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pairing her with Max Nagler, the architect of Buchwald&#8217;s growing branding and digital division, alongside Roc\u00edo Meza, who brings a natural cultural fluency to the Latin market, suggests the agency isn&#8217;t just adding a client. They&#8217;re building a commercial pipeline around a talent type that brands are increasingly competing for.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The timing couldn&#8217;t be more telling. Her <em>No Me Quiero Casar<\/em> appearance alongside Bad Bunny at one of the biggest cultural moments of early 2026 put her in front of a mainstream global audience in a way that few Latin actresses at her stage have achieved. Brands noticed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With Max Nagler specifically attached to this deal, what category of brand partnerships (beauty, fashion, lifestyle, tech) is Palma&#8217;s team most likely targeting first? Could her trilingual reach (Spanish, English, and a growing U.S. profile) position her as a face for global Hispanic marketing campaigns at the same level as established crossover stars?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Agustina Palma has signed with Buchwald for Brand Partnerships representation. Agents Roc\u00edo Meza and Max Nagler, the agency&#8217;s VP of Branding &amp; Digital, will oversee her partnerships business. The Argentine actress, singer, and content creator built her name through back-to-back Disney Channel Latin America lead roles, playing Martina Markinson in Once (O11CE) (2017\u20132018) and Celeste [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[51,22,17,21,10],"tags":[],"class_list":["post-41771","post","type-post","status-publish","format-standard","hentry","category-agency-signing","category-digital","category-film-tv","category-influencers","category-new-signings"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Agustina Palma Signs With Buchwald For US Representation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agustina Palma Signs With Buchwald For US Representation\" \/>\n<meta property=\"og:description\" content=\"Agustina Palma has signed with Buchwald for Brand Partnerships representation. Agents Roc\u00edo Meza and Max Nagler, the agency&#8217;s VP of Branding &amp; Digital, will oversee her partnerships business. The Argentine actress, singer, and content creator built her name through back-to-back Disney Channel Latin America lead roles, playing Martina Markinson in Once (O11CE) (2017\u20132018) and Celeste [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-26T15:22:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-26T15:22:39+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Agustina Palma Signs With Buchwald For US Representation","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/","og_locale":"en_US","og_type":"article","og_title":"Agustina Palma Signs With Buchwald For US Representation","og_description":"Agustina Palma has signed with Buchwald for Brand Partnerships representation. Agents Roc\u00edo Meza and Max Nagler, the agency&#8217;s VP of Branding &amp; Digital, will oversee her partnerships business. The Argentine actress, singer, and content creator built her name through back-to-back Disney Channel Latin America lead roles, playing Martina Markinson in Once (O11CE) (2017\u20132018) and Celeste [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-04-26T15:22:29+00:00","article_modified_time":"2026-04-26T15:22:39+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Agustina Palma Signs With Buchwald For US Representation","datePublished":"2026-04-26T15:22:29+00:00","dateModified":"2026-04-26T15:22:39+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/"},"wordCount":414,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"articleSection":["Agency Signing","Digital","Film\/TV","Influencers","New Signings"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/","url":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/","name":"Agustina Palma Signs With Buchwald For US Representation","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-04-26T15:22:29+00:00","dateModified":"2026-04-26T15:22:39+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/agustina-palma-signs-with-buchwald-for-us-representation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"Agustina Palma Signs With Buchwald For US Representation"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. 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