{"id":41103,"date":"2026-04-13T17:01:30","date_gmt":"2026-04-13T17:01:30","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=41103"},"modified":"2026-04-13T17:01:54","modified_gmt":"2026-04-13T17:01:54","slug":"caitlin-clark-stars-in-new-campaign-for-xfinity","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/caitlin-clark-stars-in-new-campaign-for-xfinity\/","title":{"rendered":"Caitlin Clark Stars In New Campaign for Xfinity"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Celebrity Name: <\/strong><a href=\"https:\/\/bookingagentinfo.com\/celebrity\/caitlin-clark\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Caitlin Clark<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Brand Name:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/brands\/xfinity\/\" target=\"_blank\" rel=\"noreferrer noopener\">Xfinity<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Represented By:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/company\/excel-sports-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">Excel Sports Management<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Deal Type: <\/strong>Brand Campaign<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Announced: <\/strong>April 2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Impact: <\/strong>Elevates Clark as a cornerstone endorser in telecom while reinforcing Xfinity\u2019s strategy of linking its connectivity message to elite, high-visibility athletes<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Xfinity&#8217;s new TV spot, titled <em>&#8220;Connection You Can Count On,&#8221;<\/em> features Caitlin Clark as the campaign&#8217;s face.<\/li>\n\n\n\n<li>This is a continuation of a partnership first launched in 2024, when Clark starred in Xfinity&#8217;s &#8220;Real Deal&#8221; campaign, a franchise that previously featured San Francisco 49ers running back <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/christian-mccaffrey\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Christian McCaffrey<\/a>.<\/li>\n\n\n\n<li>Clark&#8217;s existing sponsors include Gatorade, State Farm, Wilson, Panini America, Hy-Vee, Gainbridge, and Lilly, and Xfinity, now with a second campaign to their name together.<\/li>\n\n\n\n<li>On the brand side, Xfinity most recently made waves with its Super Bowl LX commercial, reuniting the original Jurassic Park cast (<a href=\"https:\/\/bookingagentinfo.com\/celebrity\/sam-neill\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sam Neill<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/jeff-goldblum\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jeff Goldblum<\/a>, and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/laura-dern\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Laura Dern<\/a>) in a viral, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/taika-waititi\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Taika Waititi<\/a>-directed spot.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Xfinity has launched a new campaign called <em>&#8220;Connection You Can Count On,&#8221;<\/em> spotlighting the Indiana Fever guard, Caitlin Clark, as the brand&#8217;s latest ambassador, marking the second time the telecom giant has tapped Clark to front a major push.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Their first pairing came in March 2024, when Clark starred in Xfinity&#8217;s &#8220;Real Deal&#8221; spot, a campaign series that kicked off with NFL star Christian McCaffrey, with the ad running across TikTok, Instagram, Facebook Reels, YouTube Shorts, and national TV during the NCAA Tournament. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That campaign was a hit, and the new <em>&#8220;Connection You Can Count On&#8221;<\/em> spot builds on that momentum heading into the 2026 WNBA season.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Xfinity Commercial #10 (2026)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/5gtExQfRt6w?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Off the court, Clark continues to dominate the endorsement world. She signed new partnerships with Ascension St. Vincent and Stanley during 2025, and most recently inked a deal with Capital One in March 2026. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Her fashion profile is also growing, as seen when she <a href=\"https:\/\/bookingagentinfo.com\/news\/caitlin-clark-attends-prada-fall-winter-2026-show-in-milan\/\" target=\"_blank\" rel=\"noreferrer noopener\">attended the Prada Fall\/Winter 2026 show in Milan<\/a>, sitting front row alongside global icons. On the footwear front, Nike&#8217;s first Caitlin Clark signature shoe line is expected to debut in 2026.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Xfinity, for its part, has made celebrity-driven storytelling a hallmark of its marketing. Beyond Clark, the brand has leaned into pop-culture nostalgia, reuniting the original Jurassic Park cast (Sam Neill, Jeff Goldblum, and Laura Dern) for a viral Super Bowl LX spot.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meanwhile, Clark&#8217;s world continues to intersect with other major brands: she recently <a href=\"https:\/\/bookingagentinfo.com\/news\/caitlin-clark-stars-in-new-gatorade-campaign-narrated-by-candace-parker\/\">starred in a new Gatorade campaign narrated by Candace Parker<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Beyond Clark, the brand <a href=\"https:\/\/bookingagentinfo.com\/news\/caitlin-clark-stars-in-new-gatorade-campaign-narrated-by-candace-parker\/\">also starred Candace Parker in a recent Gatorade campaign alongside Clark<\/a> \u2014 signaling how tightly Clark&#8217;s world is knitting together across the sports media and brand landscape.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Clark represents exactly what Xfinity wants to project: consistency, reliability, speed, and power. With a third WNBA season on the horizon, she remains one of the most commercially dominant athletes in sports.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Caitlin Clark and Xfinity aren&#8217;t just doing another ad together, they&#8217;re building a brand narrative. The shift from the playful &#8220;Real Deal&#8221; concept to the earnest <em>&#8220;Connection You Can Count On&#8221;<\/em> framing signals that Xfinity wants Clark in a more anchoring, trust-building role.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Clark&#8217;s ability to hold serious endorsement weight across telecom, fashion (Prada), financial services (Gainbridge, Capital One), and sportswear (Nike) simultaneously is rare. She&#8217;s not just a sports star; she&#8217;s a lifestyle brand in herself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Xfinity, the timing is smart. With the 2026 WNBA season approaching and Clark looking to bounce back from an injury-shortened 2025, the connection feels mutual, both the athlete and the brand are betting on each other&#8217;s consistency.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Does a second Xfinity campaign deepen Clark&#8217;s association with the brand in a meaningful way, or does repetition risk dulling the impact? Could Clark&#8217;s crossover success across sports, fashion, and tech inspire other WNBA players to pursue similarly diverse brand portfolios?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrity Name: Caitlin Clark Brand Name: Xfinity Represented By: Excel Sports Management Deal Type: Brand Campaign Announced: April 2026 Impact: Elevates Clark as a cornerstone endorser in telecom while reinforcing Xfinity\u2019s strategy of linking its connectivity message to elite, high-visibility athletes Xfinity has launched a new campaign called &#8220;Connection You Can Count On,&#8221; spotlighting the [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27,12,14,11,15],"tags":[45],"class_list":["post-41103","post","type-post","status-publish","format-standard","hentry","category-basketball","category-brand-ambassador","category-campaigns","category-endorsements","category-sports","tag-wnba"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Caitlin Clark Stars In New Campaign for Xfinity<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/caitlin-clark-stars-in-new-campaign-for-xfinity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Caitlin Clark Stars In New Campaign for Xfinity\" \/>\n<meta property=\"og:description\" content=\"Celebrity Name: Caitlin Clark Brand Name: Xfinity Represented By: Excel Sports Management Deal Type: Brand Campaign Announced: April 2026 Impact: Elevates Clark as a cornerstone endorser in telecom while reinforcing Xfinity\u2019s strategy of linking its connectivity message to elite, high-visibility athletes Xfinity has launched a new campaign called &#8220;Connection You Can Count On,&#8221; 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