{"id":41078,"date":"2026-04-12T17:57:22","date_gmt":"2026-04-12T17:57:22","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=41078"},"modified":"2026-04-12T17:57:36","modified_gmt":"2026-04-12T17:57:36","slug":"rickea-jackson-fronts-wellness-campaign-for-thorne","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/","title":{"rendered":"Rickea Jackson Fronts Wellness Campaign for Thorne"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Celebrity Name: <\/strong><a href=\"https:\/\/bookingagentinfo.com\/celebrity\/rickea-jackson\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rickea Jackson<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Brand Name:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/brands\/thorne\/\" target=\"_blank\" rel=\"noreferrer noopener\">Thorne<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Represented By: <\/strong><a href=\"https:\/\/bookingagentinfo.com\/company\/roc-nation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Roc Nation<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Deal Type: <\/strong>Brand Ambassador \/ Wellness Campaign<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Announced: <\/strong>March &#8211; April 2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Impact: <\/strong>Aligns Thorne with a rising WNBA star while deepening its positioning around longevity, women\u2019s health, and performance recovery in line with its \u201cBuild to Last\u201d narrative<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Rickea Jackson, LA Sparks forward and Breeze BC Unrivaled standout, has joined Thorne as a brand partner for a new wellness campaign centered on everyday recovery and long-term athletic performance.<\/li>\n\n\n\n<li>The campaign leans into the physical demands of Unrivaled&#8217;s compressed full-court 3-on-3 format, framing Thorne&#8217;s supplements as part of a consistent routine, not just game-day prep.<\/li>\n\n\n\n<li>Jackson&#8217;s deal with Thorne adds to an endorsement portfolio that already includes Skechers (where she made history as the brand&#8217;s first-ever WNBA signing) and Beats by Dre.<\/li>\n\n\n\n<li>For Thorne, the partnership extends a growing athlete-ambassador strategy that has also included <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/jrue-holiday\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jrue Holiday<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/dwyane-wade\/\">Dwyane Wade<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/zaire-wade\/\" target=\"_blank\" rel=\"noreferrer noopener\">Zaire Wade<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/madison-keys\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Madison Keys<\/a>, and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/ryan-crouser\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ryan Crouser<\/a>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Rickea Jackson is the latest athlete to join Thorne&#8217;s expanding wellness roster. The Los Angeles Sparks forward, represented by Roc Nation Sports, appears in a new Thorne campaign that spotlights the physical grind of Unrivaled&#8217;s 3-on-3 format, where a compressed full court means relentless movement and faster recovery demands. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jackson, who averaged 17.3 points per game for Breeze BC in the 2026 Unrivaled season, frames Thorne around the kind of everyday supplement routine that keeps athletes ready over a full season, not just on big nights.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Rickea Jackson in a promo for Thorne Health\" width=\"422\" height=\"750\" src=\"https:\/\/www.youtube.com\/embed\/JRwK5GAI62E?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The partnership fits squarely into Thorne&#8217;s athlete-first positioning. The brand built its &#8220;Build to Last&#8221; identity in 2023 through a father-son campaign with Dwyane Wade and Zaire Wade, anchoring longevity and personalization at the center of its message. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thorne has backed Jrue Holiday since 2018, partnered with Ryan Crouser on the performance side, and worked with Madison Keys through its Charleston Open partnership. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Earlier this month, Thorne also <a href=\"https:\/\/bookingagentinfo.com\/news\/misty-copeland-and-lana-condor-star-in-thorne-womens-health-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">unveiled a women&#8217;s health campaign starring Misty Copeland and Lana Condor<\/a>, signaling the brand&#8217;s push deeper into women&#8217;s wellness storytelling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jackson&#8217;s signing reflects a broader WNBA moment where stars are landing major health and lifestyle brand deals. <a href=\"https:\/\/bookingagentinfo.com\/news\/aja-wilson-partners-with-panini-america-for-exclusive-autographed-cards\/\" target=\"_blank\" rel=\"noreferrer noopener\">A&#8217;ja Wilson&#8217;s recent partnership with Panini America<\/a> is another example of WNBA athletes commanding premium brand attention in 2026. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Off the court, Jackson has also built out her endorsement portfolio with Skechers, a historic deal that made her the brand&#8217;s first-ever WNBA signing, alongside Beats by Dre.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is a smart pairing that works on multiple levels. Thorne isn&#8217;t just slapping an athlete on a product, they&#8217;re using Jackson to tell a very specific story about the <em>hidden<\/em> cost of a compressed basketball format. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Unrivaled&#8217;s full-court 3-on-3 is genuinely harder on bodies than people realize, and Jackson naming that out loud in a wellness ad does something more interesting than a generic &#8220;I take this supplement&#8221; spot. It builds credibility through specificity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Do recovery\u2011focused campaigns like this feel more authentic than traditional sports ads? Does seeing WNBA players in wellness spots change how you view the league\u2019s visibility?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrity Name: Rickea Jackson Brand Name: Thorne Represented By: Roc Nation Deal Type: Brand Ambassador \/ Wellness Campaign Announced: March &#8211; April 2026 Impact: Aligns Thorne with a rising WNBA star while deepening its positioning around longevity, women\u2019s health, and performance recovery in line with its \u201cBuild to Last\u201d narrative Rickea Jackson is the latest [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27,12,14,11,15],"tags":[45],"class_list":["post-41078","post","type-post","status-publish","format-standard","hentry","category-basketball","category-brand-ambassador","category-campaigns","category-endorsements","category-sports","tag-wnba"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rickea Jackson Fronts Wellness Campaign for Thorne<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rickea Jackson Fronts Wellness Campaign for Thorne\" \/>\n<meta property=\"og:description\" content=\"Celebrity Name: Rickea Jackson Brand Name: Thorne Represented By: Roc Nation Deal Type: Brand Ambassador \/ Wellness Campaign Announced: March &#8211; April 2026 Impact: Aligns Thorne with a rising WNBA star while deepening its positioning around longevity, women\u2019s health, and performance recovery in line with its \u201cBuild to Last\u201d narrative Rickea Jackson is the latest [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-12T17:57:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-12T17:57:36+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Rickea Jackson Fronts Wellness Campaign for Thorne","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/","og_locale":"en_US","og_type":"article","og_title":"Rickea Jackson Fronts Wellness Campaign for Thorne","og_description":"Celebrity Name: Rickea Jackson Brand Name: Thorne Represented By: Roc Nation Deal Type: Brand Ambassador \/ Wellness Campaign Announced: March &#8211; April 2026 Impact: Aligns Thorne with a rising WNBA star while deepening its positioning around longevity, women\u2019s health, and performance recovery in line with its \u201cBuild to Last\u201d narrative Rickea Jackson is the latest [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-04-12T17:57:22+00:00","article_modified_time":"2026-04-12T17:57:36+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"Rickea Jackson Fronts Wellness Campaign for Thorne","datePublished":"2026-04-12T17:57:22+00:00","dateModified":"2026-04-12T17:57:36+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/"},"wordCount":525,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"keywords":["WNBA"],"articleSection":["Basketball","Brand Ambassador","Campaigns","Endorsement Deals","Sports"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/","url":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/","name":"Rickea Jackson Fronts Wellness Campaign for Thorne","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-04-12T17:57:22+00:00","dateModified":"2026-04-12T17:57:36+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/rickea-jackson-fronts-wellness-campaign-for-thorne\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"Rickea Jackson Fronts Wellness Campaign for Thorne"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. 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