{"id":40096,"date":"2026-03-13T18:07:43","date_gmt":"2026-03-13T18:07:43","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=40096"},"modified":"2026-03-13T18:07:56","modified_gmt":"2026-03-13T18:07:56","slug":"nyjah-huston-named-first-ever-athlete-ambassador-for-moonpay","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/nyjah-huston-named-first-ever-athlete-ambassador-for-moonpay\/","title":{"rendered":"Nyjah Huston Named First-Ever Athlete Ambassador For MoonPay"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Celebrity Name: <\/strong><a href=\"https:\/\/bookingagentinfo.com\/celebrity\/nyjah-huston\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nyjah Huston<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Brand Name: <\/strong><a href=\"https:\/\/bookingagentinfo.com\/brands\/moonpay\/\" target=\"_blank\" rel=\"noreferrer noopener\">MoonPay<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Represented By:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/agents\/myles-schalet\/\" target=\"_blank\" rel=\"noreferrer noopener\">Myles Schalet<\/a>, Andrew Enz, <a href=\"https:\/\/bookingagentinfo.com\/agents\/vince-amoroso\/\">Vince Amoroso<\/a> (<a href=\"https:\/\/bookingagentinfo.com\/company\/wasserman-media-group\/\">The Team<\/a>)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Deal Type: <\/strong>Athlete Brand Ambassador Partnership<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Announced: <\/strong>March 11, 2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Impact: <\/strong>Huston serves as Team Ambassador for the inaugural MoonPay X Games League (XGL) Summer Season, bridging crypto\/fintech with mainstream action sports<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>MoonPay has named Nyjah Huston its first-ever official Team Ambassador for the inaugural MoonPay X Games League (XGL) Summer Season, deepening the brand&#8217;s three-year, category-exclusive title partnership with X Games.<\/li>\n\n\n\n<li>The deal was brokered by Myles Schalet, Andrew Enz and Vince Amoroso at The Team. Huston will make personal appearances at MoonPay XGL events in Sacramento, Japan, and New Orleans.<\/li>\n\n\n\n<li>Huston is a MoonPay XGL Founder Athlete, having helped shape the league&#8217;s competition formats, athlete experience, and fan culture from the ground up before taking on the ambassador role.<\/li>\n\n\n\n<li>The inaugural MoonPay XGL Summer Season kicks off June 26, 2026, in Sacramento, featuring four global clubs: XC Los Angeles, XC New York, XC S\u00e3o Paulo, and XC Tokyo, with live distribution across ESPN, Roku, YouTube, and Kick.com.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Skateboarding legend Nyjah Huston has officially become the first-ever athlete ambassador for MoonPay, the global crypto payments company. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The deal, brokered by Myles Schalet, Andrew Enz, and Vince Amoroso at The Team, puts Huston front and center as MoonPay steps into the action sports world in a major way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">MoonPay recently locked in a three-year, category-exclusive title partnership with X Games, the first league title deal in X Games history, and is now the title sponsor of the newly formed MoonPay X Games League (XGL). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Huston&#8217;s role as Team Ambassador for the inaugural Summer Season means he&#8217;ll make personal appearances, front media campaigns, and represent the brand across social content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Huston is considered the greatest Skateboard Street competitor of all time, with 15 X Games gold medals to his name, making him a natural fit to be the face of a league built to elevate action sports globally.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As a MoonPay XGL Founder Athlete, Huston helped shape the league&#8217;s competition formats and athlete experience from the ground up before being named its first ambassador. He&#8217;ll appear at XGL events in Sacramento, Japan, and New Orleans as the Summer Season unfolds.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This isn&#8217;t MoonPay&#8217;s first rodeo with celebrity power. The company has previously worked alongside names like <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/snoop-dogg\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Snoop Dogg<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/justin-bieber\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Justin Bieber<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/kevin-hart\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kevin Hart<\/a>, <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/post-malone\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Post Malone<\/a>, and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/maria-sharapova\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Maria Sharapova<\/a>, building a bench of pop culture credibility that now includes the biggest name in skating.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On the athlete compensation side, MoonPay and Exodus also made history by awarding the 40 drafted XGL athletes signing bonuses paid in XO Cash, a USD-backed stablecoin, one of the earliest instances of pro athletes receiving signing bonuses in digital assets. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Just as <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/travis-kelce\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Travis Kelce<\/a> brought NFL credibility to <a href=\"https:\/\/bookingagentinfo.com\/news\/travis-kelce-named-new-brand-ambassador-for-six-flags\/\" target=\"_blank\" rel=\"noreferrer noopener\">Six Flags&#8217; new brand identity<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/donovan-mitchell\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Donovan Mitchell<\/a> bridged sports and wellness with <a href=\"https:\/\/bookingagentinfo.com\/news\/donovan-mitchell-becomes-brand-ambassador-investor-in-wellwithall\/\" target=\"_blank\" rel=\"noreferrer noopener\">his WellWithAll partnership<\/a>, Huston is now the bridge between elite action sports culture and the fast-moving world of crypto payments. MoonPay gets a credible, authentic human face for a younger, globally-minded audience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">MoonPay isn&#8217;t just slapping a skater&#8217;s face on a logo. By signing Huston as a Founder Athlete and then elevating him to ambassador, they&#8217;ve built legitimacy from the inside out. Huston didn&#8217;t just endorse the league, he helped <em>build<\/em> it. That&#8217;s a different kind of influence, and brands are paying close attention.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">MoonPay&#8217;s strategy is clear: use cultural touchpoints like the XGL to expand its global audience and embed its financial technology into high-visibility consumer environments. Action sports fans, young, global, digitally native, are exactly who crypto platforms need to reach.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As crypto companies pour money into sports partnerships, which athlete or sport do <em>you<\/em> think is the next logical fit for a Web3 brand deal? How might MoonPay\u2019s XGL model change the way athletes think about team ownership, salaries, and long-term stakes in their leagues?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrity Name: Nyjah Huston Brand Name: MoonPay Represented By: Myles Schalet, Andrew Enz, Vince Amoroso (The Team) Deal Type: Athlete Brand Ambassador Partnership Announced: March 11, 2026 Impact: Huston serves as Team Ambassador for the inaugural MoonPay X Games League (XGL) Summer Season, bridging crypto\/fintech with mainstream action sports Skateboarding legend Nyjah Huston has officially [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12,11,15],"tags":[],"class_list":["post-40096","post","type-post","status-publish","format-standard","hentry","category-brand-ambassador","category-endorsements","category-sports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nyjah Huston Named First-Ever Athlete Ambassador For MoonPay<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/nyjah-huston-named-first-ever-athlete-ambassador-for-moonpay\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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Enz, Vince Amoroso (The Team) Deal Type: Athlete Brand Ambassador Partnership Announced: March 11, 2026 Impact: Huston serves as Team Ambassador for the inaugural MoonPay X Games League (XGL) Summer Season, bridging crypto\/fintech with mainstream action sports Skateboarding legend Nyjah Huston has officially [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/nyjah-huston-named-first-ever-athlete-ambassador-for-moonpay\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-03-13T18:07:43+00:00","article_modified_time":"2026-03-13T18:07:56+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"3 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