{"id":40078,"date":"2026-03-13T04:37:32","date_gmt":"2026-03-13T04:37:32","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=40078"},"modified":"2026-03-13T04:37:44","modified_gmt":"2026-03-13T04:37:44","slug":"larry-june-partners-with-adidas-on-a-new-rod-laver-release","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/larry-june-partners-with-adidas-on-a-new-rod-laver-release\/","title":{"rendered":"Larry June Partners With Adidas On A New Rod Laver Release"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Celebrity Name:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/larry-june\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Larry June<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Brand Name: <\/strong><a href=\"https:\/\/bookingagentinfo.com\/brands\/adidas-originals\/\" target=\"_blank\" rel=\"noreferrer noopener\">Adidas Originals<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Deal Type: <\/strong>Sneaker Collaboration<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Silhouette: <\/strong>Rod Laver<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Announced:<\/strong> March 2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Impact: <\/strong>Strengthens adidas\u2019 presence in hip-hop lifestyle while elevating Larry June as a fashion-forward tastemaker in the tennis-inspired sneaker space<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>San Francisco rapper Larry June has teased a new collaborative sneaker with Adidas built on the iconic Rod Laver tennis silhouette, first introduced in the 1970s.<\/li>\n\n\n\n<li>The shoe features premium ostrich-skin leather on the toecap and reptile-textured side panels, with turquoise inner lining and teal-and-orange collar accents, a step into luxury heritage territory.<\/li>\n\n\n\n<li>This release builds on Larry June&#8217;s growing relationship with the Three Stripes, following the buzz generated by his friends-and-family Adistar Control 5 that dropped around Super Bowl LIX in San Francisco.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">San Francisco rapper Larry June is deepening his partnership with Adidas Originals, and this time he&#8217;s stepping onto the tennis court. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After generating major buzz with his friends-and-family Adistar Control 5 during Super Bowl week in The Bay, Larry has now revealed a collaborative take on one of Adidas&#8217; most classic silhouettes: the Rod Laver.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Originally introduced in the 1970s and named after Australian tennis legend Rod Laver, the silhouette has long served as a minimalist staple within the Three Stripes catalog. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Larry June&#8217;s version, however, dials up the luxury. The colorway mixes animal skin prints in light blue, placing ostrich print on the toecap and reptile skin on the side panels and tongue.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The tongue features a distinctive Larry June graphic label built around bold geometric shapes, immediately setting this pair apart from standard Rod Laver releases. White laces and a clean sole unit keep the palette balanced, while colorful interior details and branding elements provide contrast.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This release moves away from high-performance runners into luxury tennis heritage territory, a sophisticated pivot that contrasts sharply with the vibrant citrus-inspired gradients of the previous Adistar Control 5. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This shift also reflects what&#8217;s happening across the sneaker industry more broadly. Just as <a href=\"https:\/\/bookingagentinfo.com\/news\/bad-bunny-has-partnered-with-adidas-to-launch-the-badbo-1-0-sneakers\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bad Bunny partnered with Adidas on the Badbo 1.0<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/news\/sza-stars-in-new-off-the-wall-spring-campaign-for-vans\/\" target=\"_blank\" rel=\"noreferrer noopener\">SZA starred in Vans&#8217; Off The Wall spring campaign<\/a>, major brands are leaning into authentic artist relationships to move product, and Larry June is proving he belongs in that conversation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Larry June quietly becoming a sneaker figure is one of the more interesting moves in hip-hop right now. He didn&#8217;t force it, Adidas came to him because his vibe <em>is<\/em> the brand. Organic, West Coast, premium-but-not-loud. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Rod Laver collab proves he&#8217;s not just a one-shoe wonder either. Moving from a performance runner to a vintage tennis classic shows real range and taste evolution, and it positions him alongside the likes of <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/bad-bunny\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bad Bunny<\/a> and <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/pharrell-williams\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pharrell<\/a> in terms of how seriously Adidas is investing in musician-led storytelling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The fact that his first collab circulated as a limited friends-and-family drop, and <em>still<\/em> went viral, says everything. Adidas knows what they have. The big question now is whether the Rod Laver gets a full public rollout or stays exclusive.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Does Larry June&#8217;s West Coast lifestyle brand translate globally, or is he a regional force Adidas is testing for bigger plays?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrity Name: Larry June Brand Name: Adidas Originals Deal Type: Sneaker Collaboration Silhouette: Rod Laver Announced: March 2026 Impact: Strengthens adidas\u2019 presence in hip-hop lifestyle while elevating Larry June as a fashion-forward tastemaker in the tennis-inspired sneaker space San Francisco rapper Larry June is deepening his partnership with Adidas Originals, and this time he&#8217;s stepping [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,11,23,18,175],"tags":[],"class_list":["post-40078","post","type-post","status-publish","format-standard","hentry","category-campaigns","category-endorsements","category-hip-hop","category-music","category-product-collaborations"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Larry June Partners With Adidas On A New Rod Laver Release<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/larry-june-partners-with-adidas-on-a-new-rod-laver-release\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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Adidas Originals Deal Type: Sneaker Collaboration Silhouette: Rod Laver Announced: March 2026 Impact: Strengthens adidas\u2019 presence in hip-hop lifestyle while elevating Larry June as a fashion-forward tastemaker in the tennis-inspired sneaker space San Francisco rapper Larry June is deepening his partnership with Adidas Originals, and this time he&#8217;s stepping [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/larry-june-partners-with-adidas-on-a-new-rod-laver-release\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-03-13T04:37:32+00:00","article_modified_time":"2026-03-13T04:37:44+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"3 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