{"id":39904,"date":"2026-03-05T22:45:52","date_gmt":"2026-03-05T22:45:52","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=39904"},"modified":"2026-03-05T22:47:38","modified_gmt":"2026-03-05T22:47:38","slug":"feid-stars-in-spring-summer-2026-campaign-for-stone-island","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/feid-stars-in-spring-summer-2026-campaign-for-stone-island\/","title":{"rendered":"Feid Stars In Spring \/ Summer 2026 Campaign For Stone Island"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Celebrity Name:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/feid\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Feid<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Brand Name:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/brands\/stone-island\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stone Island<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Deal Type: <\/strong>Campaign Feature \/ Brand Partnership<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Announced:<\/strong> March 3, 2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Impact:<\/strong> Positions Stone Island at the center of Latin music culture while elevating Feid&#8217;s profile in the luxury fashion space ahead of what is shaping up to be a major crossover year for the Colombian superstar<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Colombian reggaeton superstar Feid has been named a new face of luxury Italian brand Stone Island, starring in their SS26 &#8220;Denim Research&#8221; campaign titled <em>&#8220;Community as a Form of Research.&#8221;<\/em><\/li>\n\n\n\n<li>Feid is photographed wearing the brand&#8217;s ultra-bleached indigo denim coach jacket, shot by acclaimed photographer <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/david-sims\/\" target=\"_blank\" rel=\"noreferrer noopener\">David Sims<\/a> alongside a personal Q&amp;A that dives into his daily rituals and creative identity.<\/li>\n\n\n\n<li>He joins British actor <a href=\"https:\/\/bookingagentinfo.com\/celebrity\/charlie-hunnam\/endorsements\/\" target=\"_blank\" rel=\"noreferrer noopener\">Charlie Hunnam<\/a> in the campaign, with both celebrities selected to reflect Stone Island&#8217;s ethos of community-driven material innovation and cultural authenticity.<\/li>\n\n\n\n<li>The SS26 Denim Research collection, featuring enzyme-bleached garments and hollow fiber nylon pieces, went on sale globally on March 3, 2026.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Stone Island has tapped Latin Grammy Award-winning artist Feid as one of the new faces of its Spring\/Summer 2026 &#8220;Denim Research&#8221; campaign, and the fit feels natural.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Launched on March 3, 2026, the campaign is built around Stone Island&#8217;s ongoing <em>&#8220;Community as a Form of Research&#8221;<\/em> concept, with the Italian brand expanding its denim line through innovative washes and boundary-pushing fabrics. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Alongside Feid, British actor Charlie Hunnam, whose deep connection to the brand stretches back to his cult 2005 film <em>Green Street Hooligans<\/em>, also stars in the campaign, with both figures chosen to embody the spirit of community and material exploration that sits at Stone Island&#8217;s core.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Feid wears the Indigo Denim-Ultra Bleached coach jacket, made from 13.5oz denim using a twill weave, which undergoes an enzymatic wash followed by chlorine treatment to achieve an ultra-light, heavily faded finish. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shot by the acclaimed David Sims, the imagery is striking and paired with an intimate Q&amp;A in which Feid reflects on morning rituals of gratitude, his dependence on music, and his signature color: <em>&#8220;Always green. Green is energy, it&#8217;s money, it&#8217;s mountains, it&#8217;s life, it&#8217;s hope.&#8221;<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This deal is one more sign that Latin artists are commanding major luxury fashion real estate. The momentum is undeniable: <a href=\"https:\/\/bookingagentinfo.com\/news\/rosalia-fronts-fresh-204l-sneaker-campaign-for-new-balance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rosal\u00eda fronted New Balance&#8217;s fresh 204L sneaker campaign<\/a> and starred in <a href=\"https:\/\/bookingagentinfo.com\/news\/rosalia-fronts-euphoria-elixirs-campaign-for-calvin-klein\/\" target=\"_blank\" rel=\"noreferrer noopener\">Calvin Klein&#8217;s Euphoria Elixirs campaign<\/a>, while <a href=\"https:\/\/bookingagentinfo.com\/news\/bad-bunny-has-partnered-with-adidas-to-launch-the-badbo-1-0-sneakers\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bad Bunny co-launched the BadBo 1.0 sneakers with Adidas<\/a> in a deal that blurred the line between artist and brand architect. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Feid&#8217;s Stone Island placement fits squarely into this growing pattern \u2014 Latin superstars aren&#8217;t just being hired as faces anymore, they&#8217;re being chosen as creative collaborators whose cultural identity actively shapes the campaign&#8217;s story.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This campaign tells us something important about where luxury fashion is heading. Stone Island isn&#8217;t just looking for celebrities with big followings; it&#8217;s recruiting cultural icons whose personal identity and story naturally match the brand&#8217;s DNA. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Feid&#8217;s green-everything aesthetic, his grounded morning rituals, his Colombian roots? That&#8217;s not just a photoshoot, it&#8217;s a values alignment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What also stands out is the decision to pair a Latin music superstar with a British actor in the same campaign. Stone Island is actively building a community that looks like the world, not just one corner of it. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Could this campaign accelerate Feid&#8217;s crossover into European markets the way similar partnerships have worked for other Latin artists? Does Feid\u2019s Stone Island campaign change how you see him \u2014 as just a musician, or as a full lifestyle figure?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrity Name: Feid Brand Name: Stone Island Deal Type: Campaign Feature \/ Brand Partnership Announced: March 3, 2026 Impact: Positions Stone Island at the center of Latin music culture while elevating Feid&#8217;s profile in the luxury fashion space ahead of what is shaping up to be a major crossover year for the Colombian superstar Stone [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,11,36,18],"tags":[],"class_list":["post-39904","post","type-post","status-publish","format-standard","hentry","category-campaigns","category-endorsements","category-latin","category-music"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast 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