{"id":39582,"date":"2026-02-18T15:18:08","date_gmt":"2026-02-18T15:18:08","guid":{"rendered":"https:\/\/bookingagentinfo.com\/news\/?p=39582"},"modified":"2026-03-09T21:29:33","modified_gmt":"2026-03-09T21:29:33","slug":"bby-signs-with-roam","status":"publish","type":"post","link":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/","title":{"rendered":"bby Signs With ROAM"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Celebrity Name: <\/strong><a href=\"https:\/\/bookingagentinfo.com\/celebrity\/bby\/\" target=\"_blank\" rel=\"noreferrer noopener\">bby<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>New Company:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/company\/roam-artists\/\" target=\"_blank\" rel=\"noreferrer noopener\">ROAM<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Primary Agent:<\/strong> <a href=\"https:\/\/bookingagentinfo.com\/agents\/caitlin-finn-ballard\/\" target=\"_blank\" rel=\"noreferrer noopener\">Caitlin-Finn Ballard<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Department: <\/strong>Touring \/ Live Booking<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Territory: <\/strong>Worldwide, excluding North America<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>London-based alternative band bby have signed with global booking agency ROAM.<a href=\"https:\/\/hq.rostr.cc\/insider\/news\/bby-sign-with-roam\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a>\u200b<\/li>\n\n\n\n<li>bby is represented by agent Caitlin-Finn Ballard of ROAM for worldwide touring, excluding North America.<a href=\"https:\/\/hq.rostr.cc\/insider\/news\/bby-sign-with-roam\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a>\u200b<\/li>\n\n\n\n<li>The band&#8217;s debut album\u00a0<em>1<\/em>\u00a0and follow-up EP have amassed nearly 30 million streams, earned BBC Radio 1 playlist placement, and cracked the U.S. ALT charts.<\/li>\n\n\n\n<li>The band is currently working on its second album while continuing a busy live schedule.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">London-based alternative band bby has joined global booking agency ROAM. Agent Caitlin-Finn Ballard, who transitioned to ROAM following its launch in September 2025, will handle the band&#8217;s worldwide touring outside of North America.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">bby burst onto the scene in 2024 with their debut album\u00a0<em>1<\/em>, followed by the EP\u00a0<em>i just want next year to be better<\/em>. The five-piece (Benjy Gibson, Deon Graham, Tom Parkin, Jessy Jacquet-Cretides, and Tommaso Medica) built their fanbase through raw, chaotic DIY shows at their East London HQ.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">bby have racked up nearly 30 million streams, landed on the BBC Radio 1 playlist, and broken into the U.S. ALT charts. They&#8217;ve played festival slots at Leeds and All Points East, and opened for The Smashing Pumpkins in the U.S.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The group is currently writing and recording its second album, while continuing live dates including a hometown run that runs through April 2026, wrapping in London at Grow, where the band records.<a href=\"https:\/\/www.growhackney.co.uk\/events-calendar\/bby-08-04-26\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a>\u200b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The ROAM agreement places bby on a roster of more than 800 artists, as the agency continues to expand its global touring footprint.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Takeaways:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This reads as a classic \u201cnext step\u201d move: a fast-rising live band locking in a major independent touring partner just as a new album cycle begins. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For ROAM, it underlines an ongoing push into forward-facing UK alternative acts, adding another developing name to a large and diverse global roster. Caitlin-Finn Ballard is a known champion of diverse, forward-thinking rosters, making her a natural fit for bby&#8217;s trajectory. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With a second album on the way and now ROAM&#8217;s worldwide touring muscle behind them, bby look poised for a breakout year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What does bby&#8217;s signing say about ROAM&#8217;s strategy to build a strong UK alternative\/indie presence? Does ROAM\u2019s global network make bby more likely to break beyond a cult following in the next album cycle ?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrity Name: bby New Company: ROAM Primary Agent: Caitlin-Finn Ballard Department: Touring \/ Live Booking Territory: Worldwide, excluding North America London-based alternative band bby has joined global booking agency ROAM. Agent Caitlin-Finn Ballard, who transitioned to ROAM following its launch in September 2025, will handle the band&#8217;s worldwide touring outside of North America. bby burst [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[51,23,18,10],"tags":[],"class_list":["post-39582","post","type-post","status-publish","format-standard","hentry","category-agency-signing","category-hip-hop","category-music","category-new-signings"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>bby Signs With ROAM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"bby Signs With ROAM\" \/>\n<meta property=\"og:description\" content=\"Celebrity Name: bby New Company: ROAM Primary Agent: Caitlin-Finn Ballard Department: Touring \/ Live Booking Territory: Worldwide, excluding North America London-based alternative band bby has joined global booking agency ROAM. Agent Caitlin-Finn Ballard, who transitioned to ROAM following its launch in September 2025, will handle the band&#8217;s worldwide touring outside of North America. bby burst [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/\" \/>\n<meta property=\"og:site_name\" content=\"Booking Agent Info News\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-18T15:18:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-09T21:29:33+00:00\" \/>\n<meta name=\"author\" content=\"Timeyin Mammah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@EvergreenWrites\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Timeyin Mammah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"bby Signs With ROAM","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/","og_locale":"en_US","og_type":"article","og_title":"bby Signs With ROAM","og_description":"Celebrity Name: bby New Company: ROAM Primary Agent: Caitlin-Finn Ballard Department: Touring \/ Live Booking Territory: Worldwide, excluding North America London-based alternative band bby has joined global booking agency ROAM. Agent Caitlin-Finn Ballard, who transitioned to ROAM following its launch in September 2025, will handle the band&#8217;s worldwide touring outside of North America. bby burst [&hellip;]","og_url":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/","og_site_name":"Booking Agent Info News","article_published_time":"2026-02-18T15:18:08+00:00","article_modified_time":"2026-03-09T21:29:33+00:00","author":"Timeyin Mammah","twitter_card":"summary_large_image","twitter_creator":"@EvergreenWrites","twitter_misc":{"Written by":"Timeyin Mammah","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/#article","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/"},"author":{"name":"Timeyin Mammah","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6"},"headline":"bby Signs With ROAM","datePublished":"2026-02-18T15:18:08+00:00","dateModified":"2026-03-09T21:29:33+00:00","mainEntityOfPage":{"@id":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/"},"wordCount":395,"commentCount":0,"publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"articleSection":["Agency Signing","Hip-Hop","Music","New Signings"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/","url":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/","name":"bby Signs With ROAM","isPartOf":{"@id":"https:\/\/bookingagentinfo.com\/news\/#website"},"datePublished":"2026-02-18T15:18:08+00:00","dateModified":"2026-03-09T21:29:33+00:00","breadcrumb":{"@id":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/bookingagentinfo.com\/news\/bby-signs-with-roam\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bookingagentinfo.com\/news\/"},{"@type":"ListItem","position":2,"name":"bby Signs With ROAM"}]},{"@type":"WebSite","@id":"https:\/\/bookingagentinfo.com\/news\/#website","url":"https:\/\/bookingagentinfo.com\/news\/","name":"Booking Agent Info News","description":"","publisher":{"@id":"https:\/\/bookingagentinfo.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bookingagentinfo.com\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bookingagentinfo.com\/news\/#organization","name":"Booking Agent Info News","url":"https:\/\/bookingagentinfo.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","contentUrl":"https:\/\/bookingagentinfo.com\/news\/wp-content\/uploads\/2023\/10\/logo-2.png","width":396,"height":274,"caption":"Booking Agent Info News"},"image":{"@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/7f77b56ef3d8294c3f63279ba9ad5ed6","name":"Timeyin Mammah","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bookingagentinfo.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5248b70a412589f5d9580574f841d56dd3a1f83644275960402105a9f8bfa498?s=96&d=mm&r=g","caption":"Timeyin Mammah"},"description":"Timeyin Mammah is a sports and entertainment writer with bylines in The Difference News, The Pointer Newspaper, Business Hallmark, and The Diplomat. 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